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In this issue........
  • Have you got the CIVETS in your sights?
  • The oldest manufacturing company in England
  • Corporate dinner on board HMS Victory?
  • Interesting Stuff
  • The "Helicopter" Service Awards

  • ABTOF Keynote
    Materclass Karachi
    HSU Masterclass London
    Engro Foods Sparkling Sales
    ACE Gibraltar
    Credit Suisse Workshop

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    Assocition of British Travel Agents to France keynote, Lille
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    Business Growth Masterclass, Karachi
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    HSU Business Growth Masterclass, London
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    Engro Foods Sparkling Sales Masterclass, Dubai
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    Academy for Chief Executives, Gibraltar
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    Credit Suisse Workshop, Gibraltar
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    UPCOMING PUBLIC EVENTS

    Staying in the Helicopter Workshop

    The Academy for Chief Executives
    Manchester

    Wednesday 20 October 2010
    8.30am - 12.30 pm

    More information:

    Staying in the Helicopter Masterclasses

    100% Grant funded!
    North London

    Thursday 21 October, Tuesday 16 November & Tuesday 14 December 2010
    9am to 4pm

    More information: Alison on 07795346396 or alison@hsuinternational.com

    Exclusive CEO Masterclass

    Dubai, UAE

    Sunday 7 November 2010
    9.00am - 5.00pm

    More information:

    Staying in the Helicopter Masterclasses

    Karachi, Lahore & Islamabad
    Pakiston

    Tuesday to Thursday 9-11 November 2010

    More information:

    Staying in the Helicopter

    Business Growth Masterclass
    Mauritius

    Wednesday 8 December 2010
    9am to 5pm

    More information

    Roger at PSA Chapter Meetings

    How do I get bookings? and
    Everything you will ever need to run a one man show
    - in a one and a quarter hour session with Q&A
    Manchester 3 November 2010

    London 8 January 2011
    Put in your diary now!

    More information:

    The Helicopter
    Business Alert Vol6 No3
    Q3/2010

    Covent Garden Apple store opening

    If you live in the northern hemisphere I hope you've had a great summer - I certainly did - we are just back from two weeks in glorious Corfu and and we've had some long weekends in Brighton, Dorset and the Northumbria Coast and are off to the Suffolk coast next weekend - all simply glorious. Even more importantly for me I'm back windsurfing regularly for the first time in four years.

    Incidentally, my wife and I happened to be In Covent Garden in London in August when the new Apple store (the largest in the world I believe) opened. It looked like immigration at Kennedy airport! There were queues snaking way back from the entrance, but for me what was absolutely fascinating was that the longest queue had the above sign at the front. So there were more people waiting who were actually committing to buy an Apple product rather than just looking! - what would you do to get your business into that position?

    Last year I was very happy, along with a number of my colleagues, to help YooDoo with content for the website they were developing. YooDoo is about helping unemployed and young people start up in business and give them the advice they may need to do so. I was filmed talking about "elevator speeches" and I hear that this has turned out to be one of the most viewed items on the website. Having an elevator speech is something that every one of us ought to have - ready for each time somebody asks us what we do. The video is here if you would like to have a look.

    I'm really excited to have just launched my new website. Whilst the old one did me really well it needed updating and to be more focused. I have completly rewritten it to focus on my Clients, or potential Clients, together with the inclusion of more videos and focus, together with lots of advice and a "Knowledge Zone". I've also had search engine optimisation research done by the excellent Momentum Web Solutions and the whole site has been redesigned by are simply amazing Rock Kitchen Harris - who are not only technically outstanding but more importantly, perhaps, they give the site the design "personality" you need. Finally my friends at Gillissa continue do a great job developing and tweaking my Google AdWords to ensure maximum possible exposure.
    I highly recommend all three companies.

    As usual I have been travelling to all kinds of interesting places over the summer and most recently I'm just back from Gibraltar, which is somewhere I've only been once before and then about 25 years ago. I was there for four days and found it a most welcoming, friendly, switched on place full of delightful people. I ran two workshops- one for the newly formed Academy for Chief Executives group and one for Credit Suisse managers and Clients together with a keynote for the top team of GibTelecom - Gibraltar's largest telecom provider. I'm very much looking forward to returning, hopefully early in the New Year.

    Another activity of mine that has really got going since my last newsletter is a series of one-day Masterclasses for HSU International in North London each month from July through December. Each of these are 100% grant funded (you are probably fed up with receiving my flyers about these over the last few weeks if you live in the UK - sorry - but it is such a unique opportunity!). There' are still a few places left on the November and December Masterclasses - so if you're interested in learning the simple tools to grow your business immediately you need to have a word with Alison on 07795346396 or alison@hsuinternational.com NOW!

    STOP PRESS::
    I'm just back from yet another outstanding PSA (Professional Speaking Association) Convention and was surprised, honoured and humbled to be presented with The Professional Speaking Award of Excellence. Wow!

    Let me remind you of the "Helicopter" awards for outstanding service and for lousy service.

    Three "Golden Helicopter" Awards and no "Ditched Helicopter" this time!
    I welcome nominations in either category.
    Explanations of why they're being recommended should be put on my blog to back up the listing.

    Click here to follow me on Twitter

    I hope you enjoy this newsletter and find it valuable and may I thank you for your support and smiles.

    Roger Harrop
    PS. My good friend, Graham Davies has written the definitive book "the Presentation Coach" - and most British government ministers were trained by him - get it!

    Have you got the CIVETS in your sights?
    - not just the BRICS

    Many of you will have heard me talk about the need for you to be targetting the, so called, BRIC countries.

    Goldman Sachs came up with this acronym in 2001 - standing for Brazil, Russia, India and China
    - and they have recently confirmed that these countries will, in their view, be the top world economies by 2025.

    Well now we have a new acronym for the next most important economies you should target:
    CIVETS

    Colombia, Indonesia, Vietnam, Egypt, Turkey and South Africa.
    - and CIVETS growth is forecast to be 4.5% pa over the next 20 years

    Incidentally these are the equivalent forecasts for the same period: G7: 1.8% BRIC: 4.9%

    All the Civets have young populations - 240million in Indonesia for example and have diverse economies.

    There is a strong belief that these economies will play an increasing and important part in the world economy in the coming years.

    - and remember the basic rule of business
    "sell into a growing market - and to people who have got money"

    PS. You may wonder which economies come next?
    They are: Bangladesh, Iran, Korea, Mexico, Ukraine, Nigeria, Pakistan and the Philippines.


    Whitechapel Bell Foundry The oldest manufacturing company in England
    - founded in 1420

    I had the very interesting experience recently of visiting the oldest manufacturing company in Britain - the Whitechapel Bell foundry in London which was founded in 1420. It is still a family business and the largest bell they ever made was Big Ben which is nine feet in diameter and weighs 13 1/2 tons - and they charged £530 for it! They also made the original Liberty Bell which broke loose in mid-Atlantic and unfortunately cracked.

    Bells are made of bronze- an alloy of copper and tin, with a typical tin content of 22%. We heard that this is adjusted for purely musical reasons but once the content gets up to nearer 30% the bronze becomes as brittle as glass.

    You may also be interested to know that the loam used in casting process has always been, and still is, made from a mixture of cement, sand, donkey hair,horse manure and water - to very precise specifications!

    Each of the bells is musically tuned by machining them and (this, incidentally, lowers the tone of the bell not raises as I would have thought) and the sound of every church bell is actually a combination of 200 notes and each one of those is individually tuned in the foundry. They estimate that there are only 20 people in the world with the skills to do this.

    Whitechapel foundry offer a 25 year guarantee on their church bells but in reality they never go out of tune - unlike most other musical instruments.

    Church change bells are apparently very much an English, not even British, phenomenum, with 5500 peels of change bells here and only 200 elsewhere in the world.

    I was very interested to hear that there really is nothing new in business and the ruthless tactics that are sometimes employed. Sales of church bells apparently peaked in the 18th century so Whitechapel firstly decided to move into what we today would call "added value products" and got into supplying the church bell hanging mechanisms but the other thing they did was to buy all their competitors and then close them down!

    It really is a visit not to miss and I would highly recommend going on one of their fascinating tours.


    HMS Victory dinner Corporate dinner on board HMS Victory?
    - the perfect event

    The Royal Navy Museum in Portsmouth has come to realise that in HMS Victory, Admiral Lord Nelson's flagship, they have the perfect setting for a corporate event.

    They therefore shortly plan to offer the opportunity of an exclusive event:
    Accommodation in a local boutique hotel, chauffeur collection, champagne reception at the Museum hosted by the former First Sea Lord, dinner in the Officers Mess on board Victory, hosted by the Second Sea Lord and a tour of the ship by the current Captain.

    My wife and I were privileged to be invited, along with a dozen others, to a "trial run" of the whole evening - in exchange for us critiquing it for them!

    It was simply fantastic.
    Walking onto HMS Victory alone was magical and eating in that cabin so heavy with history was very special - a truly unique experience.

    If you'd like to know more contact Giles Gould giles.gould@nmrn.org.uk


    Kulula Airlines Interesting Stuff

    Kulula is a low-cost South-African airline that doesn't take itself too seriously. This is their new livery
    Brilliant!

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    If you have ever thought about writing a book then Ayd Instone's Boot Camp should be a must for you

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    Did you see the latest league table of the richest nations by GDP/head?
    They are:
    Qatar
    Luxembourg
    Norway
    Singapore
    Brunei

    - and which one has no natural resources of any kind, except for their people? Singapore - a truly remarkable achievement.

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    Some useful websites for you:
    crashpadder - spare rooms to rent worldwide
    Do your bit for the environment and get stuff for free ecobees
    Anyone can do animation at muvizu
    AddressGrabber Standard is the quickest and easiest way to capture address details into your database addressgrabber

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    Ever been stuck with a bottle of wine but no corkscrew? - Have a look at this


    Helicopter Awards The "Helicopter" Service Awards

    I find myself increasingly putting the service I receive from organisations into one of two categories either "outstanding" or " lousy" - there doesn't seem to be just 'average' any more. I've introduced therefore "Golden Helicopter" outstanding service awards and "Ditched Helicopter" lousy service awards

    You'll find the story behind each in my Blog

    Please add your comments and any recommendations of your own for awards.


    Golden Helicopter Award

    Ditched Helicopter Award
    Ditched Helicopter Awards
    - for Lousy Service

    Costa Coffee

    Barclaycard

    The Meat Company

    Alfa Romeo

    British Airways - again!!

    Abbey National Bank

    Seven Sands Hotel, Dubai

    Air India

    PaperShow

    Ripples Bathrooms and Keramag


    Find out why here


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  • Roger Harrop spent 25 years leading businesses at the highest level putting him in a unique position to deal with contemporary business challenges. He inspires, motivates and entertains his audiences with his acclaimed Staying in the Helicopter series of speeches, seminars, workshops and masterclasses focused on transformational profitable growth. Over 10000 CEOs, business leaders and others have achieved massive growth in profits and sales through his thought provoking and entertaining speeches laced with real-life stories, anecdotes and humour. He is Past President of The Professional Speakers Association and a Speaker of the Year with The Academy for Chief Executives

    What People Say

    "Roger, we have seen a sustained increase in revenues and profits as a direct result of attending your workshop. Thankyou ! " Martin Mulligan, CEO, Martin Mulligan Group Limited

    "Without question Roger's workshops have been the catalyst in enabling our six operating companies to unlock the door to profitable growth and without exception, everyone has a real desire to be in the renewal room and when there, reside in it permanently!" Trevor Hebdon, CEO, H&H Group plc

    "Thank you very much for your astonishing presentation at Credit Suisse" Carlos M. Martins Vice President

    "The sessions were really good - Roger is particularly skilled at asking the right questions to make you find the answers to move forward yourselves as opposed to telling you what to do. He is a perceptive man who is clearly skilled in motivating and getting the best out of people. It is refreshing to see the train of thought his influence has provoked company wide." Caroline Singleton, Sales Representative, Thomas Graham & Sons Limited

    "It is no coincidence that the Group's dramatic improvement in performance, over the last 18 months, relates directly to Roger's association with us" Ian McKernan, Chairman & CEO Molecular Products Group plc

    "I am amazed at the reaction experienced by Roger's audiences.  They are totally engaged from beginning to the end and all seem to be transformed in one way or the other.  He seems to have no country or cultural barrier.  He has laser sharp focus and keeps his audience spellbound" Rakesh Bhargava, Chairman, The Academy for Chief Executives, USA and India

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