Roger Harrop
In this issue...
  • Five Secrets to Showing Your Customers You Really Care
  • The Language of Color
  • Rules to Setting Business Goals and Objectives:
  • Tools to improve your Profitable Growth

  • Images of the Month
    KL Wshop
    Beboz
    MAPS

    Top CEO and Directors' workshop in Kuala Lumpur
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    Boonk, owner of Beboz restuarant with Chen Jih Min of IIB Singapore
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    The wonderful committee of The Malaysian Association of Professional Speakers
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    UPCOMING WORKSHOPS

    Half Day Workshop - for Business Owners and CEOs

    Guildford, Surrey, UK

    Thursday, 24th November 2005
    0845 to 1300
    Surrey Enterprise Hub

    Register with Haley now!

    Two day Workshop for CEOs, Directors and Senior Managers

    Grand Copthorne Hotel
    Singapore

    Wenesday/Thursday, 22nd/23th February 2006

    Register with Delphine Now!

    Two day Workshop for CEOs, Directors and Senior Managers

    Sheraton Imperial, Kuala Lumpur

    Monday/Tuesday, 27th/28th February 2006

    Register with Cindy Now!

    The Helicopter
    Business Alert
    Q4/2005

    I'm currently attending the first global sales conference of a Group where I am a Non- Executive Director. They are in the enviable position that I believe all businesses strive to be in - they have many opportunities for growth - their problem is simply which to address and when. I have no doubt that their continuing success will result from a prioritising of those opportunities, based upon the best long term return, and then a tight focus one or two at a time.

    Unfortunately I see so many businesses that try to address every opportunity that they see and only succeed in losing focus, diluting their efforts and achieving very little.

    I recently carried out a business audit that I had offered in a charity auction - of a new upmarket restaurant in Singapore. What we found here was simply a need for focus: - the restaurant "theme" was not clear or consistent, the target clientele not identified, the menu was far too large and unfocussed and the owner needed to differentiate the more important from the less important in the short-term. We are now working with him to help bring more focus to the business and I'm sure that that will help significantly to bring the improved success that he seeks.

    No matter what your business, no matter its size or market sector, maintaining that tight focus on what?s important, including your business purpose, your markets and your people, will pay dividends.

    Remember ? if you want to eat an elephant you have to slice it up!

    Roger Harrop
    PS. UK readers please see the side panel for details of my next public half day workshop in Guildford on 24th November. Places are limited and going fast !

    Why Cust Leave Five Secrets to Showing Your Customers You Really Care
    - don't lose them through 'percieved indifference'

    During our recent online poll, we asked the following question: What upsets you the most when receiving poor customer service? Eighty percent of the poll participants said the ?I don?t care attitude? of the person serving them upsets them the most. Businesses lose billions in revenue each year because customers feel the organizations don?t care about their business enough to make an effort to keep them. It takes five times more effort to win over a new customer than to keep an existing customer. Then why does this happen? No training or poor training has a lot to do with it. Here are five secrets to showing your customers you really do care about their situations when interacting with them:

    Full Story

    color The Language of Color
    (or Colour!)

    In a world already full of acronyms and codes, who would have thought that something as simple as color could join in the confusion? Knowing the different color models and how they are used is not only helpful in getting the visual results you want it is critical to staying on budget. Of the many color models available, there are really only three in which you need any fluency: CMYK, PMS and RGB. CMYK Color This acronym stands for cyan, magenta, yellow and black. CMYK is also known as process color, full color, 4 color, and 4c. The colors are versions of the primary colors, blue, red, yellow and black. They create full color images like you would see in a magazine. Choose CMYK when you need life-like, realistic color, more than two colors, have a large press run, or are printing only on your office printer. What you need to know:

    Full story

    Rules to Setting Business Goals and Objectives:
    Why and How to be SMART

    We all know that nothing runs without a plan, and a plan cannot run without having its objectives set. That applies to any kind of plan, whether we're talking business or personal finances, university degrees or NGO programs, website promotion or weight loss. Setting objectives and milestones is of crucial importance for any planning activity and is the core of its success, or failure. Knowing how to set objectives is not exactly rocket science in terms of complexity, but any strategist should know the basic rules of how to formulate and propose objectives. We will see in this article why objectives play such a major role within a company's planning and strategic activities, how they influence all business processes, and we will review some guidelines of setting objectives.

    Full Story

    Tools to improve your Profitable Growth

    Book - 'Staying in the Helicopter' by Roger Harrop
    Learn the secrets and get the tools to give big picture improvements in your profitable growth. ISBN 0-9549586-0-8.
    Price: $27 USD
    ID/SKU: bkh
    S & H: $3


    Triple CD
    Triple CD Video Set
    45% growth in profits for free! - that's what a group of CEOs achieved in a workshop with Roger - see and hear for yourself 'live'.
    Price (+VAT in UK): $54 USD
    ID/SKU: triplew
    S & H: $3


    Audio CD
    Roger's 'Staying in the Helicopter' keynote speech 'live' and unedited.
    Price(+VAT in UK): $18 USD
    ID/SKU: audiok
    S & H: $3


    double cd
    NEW!! Double CD Set 'Recruit to Win'
    10 Must Know Recruiting Tips. Boost your recruitment success with Roger's proven methodology.
    Price (+VAT in UK) $27 USD
    ID/SKU: RTW
    S & H: $3



    Quick Links
  • Free E Book 'Everything You Always Wanted to Know About Profitable Growth, But Didn't Know Whom to Ask'
  • Gihan Perera, the electronic marketing guru - with lots of free info!
  • My latest fabulous CPD! - Doug Stevenson's Story Theater
  • Talk to Roger about speaking at your next event
  • Roger Harrop is a former plc CEO, International Speaker, business advisor, author, mentor and consultant who inspires and entertains his audiences with his acclaimed Staying in the Helicopter series of speeches and workshops focussed on transformational profitable growth. Over 1000 CEOs and others have achieved massive growth in profits and sales through his thought provoking and entertaining speeches laced with real-life stories, anecdotes and humour. He is Speaker of the Year with The Academy for Chief Executives and a Member of Speaking Faculty with The Institute for Management Studies.

    What People Say

    "Roger, we have seen a sustained increase in revenues and profits as a direct result of attending your workshop. Thankyou ! " Martin Mulligan, CEO, Martin Mulligan Group Limited

    ?Your workshop was very good - I can use a lot of your material directly in my work? - Dato? Dr Abdul Rahim Daud, Director, Telekom Malaysia Group Bhd

    ?This is definitely an eye-opener for all who wish to grow sustainable growth overtime in their business. Truly a wake up call? Ong Han Jit, Director IMEX Trade International Bhd

    "It is no coincidence that the Group's dramatic improvement in performance, over the last 18 months, relates directly to Roger's association with us" Ian McKernan, Chairman & CEO Molecular Products Group plc

    T/F: +(44)1491613635


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