MXL Partners
SalesNote )
September 2010
In this issue
  • Top Sales Contributor
  • ChannelForce and MXL
  • Lead Generation in 2010
  • Wooden on Sales

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    Top Sales World Launches
    Today marks the launching of Top Sales World, an international online sales community that educates, supports and connects sales professionals globally.

    Top Sales World features the best in sales tips, training and advice from sales experts around the world such as Jill Konrath, Keith Rosen, Dr. Tony Alessandra and others including MXL Partners' own Michael Griego.

    The world's first true international online sales community site dedicated exclusively to the profession of sales, Top Sales World features a Sales Leadership Zone as well as hundreds of articles, how-to-guides and recommended sales tools to improve sales efficiency. Top Sales Contrbutors reside in England, Ireland, France, Canada, and the United States.

    Check out this one-stop experience for frontline sales professionals and their managers!


    		Top Sales Contributor
    Michael Griego - Top Sales Expert

    Top Sales Contributor
    Top Sales World has selected MXL Partners founder and president Michael Griego as a featured international sales expert and contributor for their new sales resource site.

    "We're pleased to invite the Silicon Valley's Mike Griego to be part of talented contributing team," says internationally recognized sales strategist and Top Sales World founder, Jonathan Farrington. "I'm honored to be associated with noted sales luminaries as part of the Top Sales World team," says Griego.

    Michael will participate in Top Sales Roundtables, Panels, Webinars and Masterclasses as well as contribute articles and his sales resources.

    		ChannelForce and MXL
    ChannelForce

    MXL Partners with ChannelForce
    MXL Partners is pleased to announce a strategic partnership with ChannelForce, a division of MarketSource.

    ChannelForce is an established provider of channel consulting and recruitment with a database of 60,000 technology resellers, as well as dedicated outsourced channel sales engagement and management services.

    MXL Partners, a Silicon Valley based sales training and consulting firm, will share services and leverage ChannelForce resources in working with local and national technology firms.

    How's your sales channel working for you?

    		Lead Generation in 2010
    Lead Generation

    72% of Firms Increase Marketing Budgets in 2010
    After freezing or reducing budgets in a challenging 2009, many firms increased marketing budgets toward strategic objectives with the following priorities:

    • Increasing customer acquisition (91.2%)
    • Increasing brand awareness (54%)
    • Optimizing cross-selling and up-selling (41.2%).
    CSO Insight's 2010 Lead Generation Optimization Report reveals that, based on quality and quantity of leads, respondents selected their top 3 lead generation programs:
    1. Email marketing
    2. Live events and tradeshows
    3. Web site registration
    No major surprises here although Social media and New media (blogs, podcasts, mobile) came in close behind.

    Are your increased budgets paying off this year?

    		Wooden on Sales
    John Wooden

    Coaching Salespeople
    "Make sure that team members know they are working with you, not for you." - John Wooden

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