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 CONVERGED COMMUNICATIONS & MANAGED IT SOLUTIONS
The SynerTel Sentinel
 
Online Edition 
May  2011   Issue 176
In This Issue
Client of the Month - OWN Products
Nightmare in Vegas ...
Welcome New Clients!
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Ben Stiegler
What a season! Google loses contents of 150,000 mail boxes for several days;l  77K Sony Playstation user identities are stolen; new SmartPhone  attacks appear,   a massive SIP denial of service attack cripples a leading carrier for 2 days; and CoreFlood botnet tries to pick your virtual pocket by stealing financial account credentials from your PC -- and public works control systems (SCADA) are attacked all over the country. 

We even caught a hacker last week trying to break into SynerTel servers. (They didn't succeed).
  
If you've got better things to do than try to protect, understand, track, and administer and support your network - ask us about SynerTel Managed WorkPlace ... we  offload the complexity and risk of maintaining your network and supporting your users - for a surprisingly affordable fixed monthly rate!

Need solutions or upgrades, but don't have the cash?  We have many financing plans for qualified buyers- and many are subsidized by manufacturers. Let them help you acquire the technology you need to be competitive and successful.   Ask us today for details.

Ben Stiegler, CEO
415 746 1811
Client of the Month - OWN Products - A recommended Mothers Day winner!

OwnWhen the team that helped launch Method Home Products set out to do it all over again, developing a new line of  natural skin care products without exciting chemical ingredients, they needed a modern reliable communications platform to knit their far-flung team.  An initial attempt with a "cloud-hosted" VOIP vendor ended in frustration - dropped calls, and distorted voice.

 

Remembering that SynerTel had helped Method Home grow from 15 to nearly 200 people working as a team but spread across the country, Own turned to us for help. After extensive consultation, Own selected Synertel's Allworx flexible and solid IP telephony solution for its new offices - just as its products made their debut.  The Allworx allows complete call control from any endpoint - a home phone, Blackberry/Droid/iPhone as well as at your desk in the office.  Own's Consumer Assistance Center, for customers with product questions, operates through the Allworx as well - and the assistance operators can be anywhere!

 

Own's products are revolutionary -- and their web site is quite fun and unique. Give your mom something unique - let her try Own this mother's day - and shipping is free. Just click here to visit the Own website!

 

 


NightMare in Vegas... or ... sometimes my wife is right!

Control4My wife Barbara likes to tease me occasionally about my enthusiasm for remote control technology. I used to have X-10 remote controls for dimming reading lights in our bedroom. They were, oh, 99% reliable ... which meant that about 3 times a year, some power disturbance in the house or neighborhood would cause bedside lamps to pop on at full brightness in the middle of slumber. Eventually I saw the error of my ways, and X-10 at home was no more.

 

Fastforward to March 2011. I stayed at the new Aria Hotel and Casino in Las Vegas for an industry gathering. Different from many of the other Vegas Hotels, the Aria had *everything* wired with remote control. On the bedside table was a large Control4 touchscreen. Lighting, motorized drapes, TV, music, ventilation, cooling,  ... all this and more was controlled by the touchscreen.  In fact, the only way to turn bedside lights on and off was with the touch screen.  They had been open for about 10 months. You'd think it would be enough time to shake down the systems, but ...

 

My first night, I awoke around 3AM,  and needed to get up for a moment.  No problem - just find the touch screen (which I'd buried in the drawer because it glowed too brightly). Grope for it in the drawer, squint without glasses at the labels, touch "lights", then "bedside".

 

Oh my. The curtains started grinding open - both the blackout and the sheer layers. The TV popped on, and began blasting a music video.  Yes - some light came on, too. Panic ensued. There I am, stabbing buttons, trying to get it to quiet down. Using the separate TV remote (fortunately, they'd left one in the room), I managed to mute the TV, then turn it off. Phew - One down. 

 

Now - the drapes. Page thru the menus - find the drapes. Grrrrrind - the motors start.  Oops - they open smoothly, but they get stuck closing.  Argh.  Put on more clothes, drag the desk chair over to the window, stand on tippy-toe on the chair, try to get the drapes traveller past the stuck spot. Finally - they are both closed. Now ... can I get the lights off?  Nope - not without one of the curtains opening again.  Argh! Fortunately, I had the presence of mind to leave the desk chair in place under the window tracks. Climb back up - drag them over the bad spot.

 

This room is ... haunted? By now, I was really awake. I retraced my steps thru the touch screen menus -- had I mis-tapped? Nope ... same side effects  all over again! I unplugged the touchscreen (Ethernet) from the wall, and let it reboot.  Would it act different now? Nope - same thing. (this time, I was ready

 

On the 3rd try, I'd finally made it to the bathroom, then gotten the room back to dark and quiet without any side effects. Part of me thought it would have made a hilarious Candid Camera video. Another part of me wondered "how would someone like my parents react to such complexity and malfunctions?"

 

The next night - I kept my flashlight on the bed stand and didn't go near the cursed touch screen.

 

And it got me thinking about:

 

- system designers who don't test their human interfaces on a wide variety of people (young, old, sleepy, nearsighted...)

 

- the desire to automate 'everything' because its cool to do so, or because it will save energy, or ?

 

- was anyone else living the same nightmare?

 

- and ... would calling the front desk at 3AM have any positive effect?

 

It was very humbling for me (who is normally pretty comfortable with automation)  to be at the mercy of this terror of the night.

  

Its part of our job as technologists to recognize that what seems simple and elegant to us could be very challenging for people who just want to use business technology to accomplish other goals (patient care, checking homework, generating invoices, reviewing resumes ...).

 

While it wasn't the most restful night, my silver lining was getting to walk a mile in "user shoes".

 

If any of your systems seem unduly complicated, fragile, or just plain crazy ... let us know. We might have some ideas for taming the beast! At worst, we'll loan you some wire cutters!

 

 

 

Welcome -- New Clients!  Thank you Existing Clients for new projects!
Thank you for entrusting us with improving your IT and business communications!

Halsey Group - SF
Food and Water Watch - SF and Washington DC
Chase and Associates - Sausalito & Austin, TX
Graduate School - SF & Washington DC
Rudy's Cant-Fail Cafe - Oakland
Temple Beth Shalom - San Leandro
Waterfront Restaurant
Harbor Point Swim and Tennis Club -
Coup D'Etat - SF
Odopod Branding - SF
Alta Mira Treatment Programs - Sausalito
Chrome Bags - Chicago
Cirios Real Estate - SF
Trucker Huss - SF
NetHawk Interactive -Emeryville
Holistic Vet - Piedmont
Hammett & Edison - Sonoma & Dallas, TX
Law Office of Peter Logan - San Rafael
China Air - SFO
Hotel Fusion - SF
Cypress Security - Portland OR
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For a complimentary assessment of your organization's IT and Telecom spending, practices, and resources, call Ben Stiegler at 415 746 1811 or email sales@synertel.com