Syn Logo Horizontal    

 CONVERGED COMMUNICATIONS & MANAGED IT SOLUTIONS
The SynerTel Sentinel
 
Online Edition 
Jan (just barely)  2011   Issue 173
In This Issue
Cloud Computing - Applications
School of Applied Theology - Featured Client of the Month
Lower Toshiba System Pricing
Coal from Santa
Our First Winner!
How are we doing?
Welcome New Clients!
RECEIVE FREE INDUSTRY NEWS AND HELPFUL TIPS
 
Join Our Mailing List!
News you can use!
 
Ben Stiegler
Our 2010 Referral Contest generated a lot of excitement, some new customers for us, and a winner!  See below - and watch for our next contest, coming soon!

If you've got better things to do than try to understand, track, and administer and support your network - ask us about SynerTel Managed WorkPlace ... we  offload the complexity and risk of maintaining your network and supporting your users - for a surprisingly affordable fixed monthly rate!

Need solutions or upgrades, but don't have the cash?  We have many financing plans for qualified buyers- and many are subsidized down to 0% by equipment manufacturers. Let them help you acquire the technology you need to be competitive and successful.  See also special lower Toshiba prices for Q1/2011!  Ask us today for details.

Ben Stiegler, CEO
415 746 1811
Cloud

What's the Cloud - and what's it good FOR?   Part 3 - Applications

 
cloud

In Nov 2010, we introduced this topic. Dec. 2010 covered "Back End' cloud services. This issue, we'll tackle hosted applications. Next month - hosted VOIP!

What are Hosted Applications?  Programs that you use which are resident not on your computer or local servers, but far away in someone else's server farm.
 

Examples include Google Apps, Microsoft BPOS, Intuit hosted Quickbooks, SalesForce.com, NetSuite, & SynerTel Hosted Exchange email.


Why are Hosted Applications attractive to many?

- pay as you go model
- someone else gets to worry about backing up your data
- nice for virtual or decentralized organizations (everyone working from home or road)

What are the drawbacks? 

 

Performance - If you've ever used a hosted app, you'll know they tend to be slower than something running on your local LAN. This is natural - there's more distance (packet hops) between your PC and the cloud than the server down the hall. But often hosted apps are serving tens or hundreds of thousands of users frmo a single server - leaving less horsepower for peak user times than having your own server.  For occasional update databases or mostly-lookup applications, this doesn't cause concern. But if you're used to typing, cutting, and pasting at 60-100 words per minute ... you're going to be waiting a lot for the hosted app at times.  Many users find this very frustrating - they want to work at their speed, not be waiting for a machine. So for heavy app users, or those with rapid keyboard speeds. you might feel  hosted apps = drag on your productivity.

UpTime - Both Microsoft and Google Apps have had multi-hour outages affecting most or all of the US at once. The more you rely on hosted apps - the larger the risk of being stopped in your tracks by either a hosting outage, or a connectivity problem. We all secretly wish for 100% uptime - but sooner or later, there's a planned or unplanned outage. Recently I experienced this first-hand:  one of our carrier partners began performing a router upgrade at 12:15AM,  taking down many circuits in the Bay Area for about 30 minutes. They thought it was a good quiet time to do this. But I was remotely upgrading a database - and being disconnected mid-stream was not helpful. Lesson - Its often easier to deal with scheduled downtime (for app upgrades, patching) in a private corporate environmen -- t. In a hosted environment, you probably aren't even known to many of the parties who can anonymously but quite effectively pull the plug on your work.

Security - 2 Google employees were recently fired for snooping in customer email accounts. When your data passes across the internet between your PC and the hosting center - its not very secure.  Many hosted apps do not use https (encyption). Every network segment between you and the hosting app is a place where packet sniffing or recording may be taking place. If an ISP is recording packets to troubleshoot - your data may end up in log files or being copied off to a 3rd party for analysis. Ever picked something interesting up off the sidewalk to read? This can happen in the bit-stream world, too.

For many users - these aren't big stumbling blocks. SynerTel uses a number of hosted apps provided by some of our partners for lead distribution, material ordering, user support, etc. We think these are fine - the data being passed and stored is of interest to us, but if lost or disclosed would not trigger a major privacy breach, or loss of commercially valuable information. But we're not as in favor of using hosted apps for patient or legal records, sensitive financial information, personnel records, etc.

SynerTel offers a variety of Cloud-based hosted applications, including Full Exchange 2010, Pop-Mail, Google Apps, email security (spam filtering and email security), email archiving, and more.  Call  or email us to talk about cloud apps anytime! 

 

Client of the Month - School of Applied Theology, Graduate Theological Union

St. AlbertsSynerTel recently had a chance to be of assistance in a very unique setting - St. Albert's Priory, a Dominican monastery in Oakland. 

 

The School of Applied Theology is an international sabbatical program for mid-career clergy from all over the world. Most attendees travel from other continents - and their only link home with loved ones and community  is email and Skype. With 30-40 students in residence at once, reliable internet access was critical.

 

SAT's  DSL  Internet connection and wireless coverage wasn't adequate in the beautiful stone, plaster,and lath campus of St. Alberts. Funds were expended on various band-aid fixes , without positive results. In October 2010, Comcast agreed to rewire the campus and provide multiple Internet feeds to each side of campus. Students and faculty waited patiently, but by January 2011, as a new batch of students were preparing to arrive, Comcast still hadn't begun the project. As the fall student group had suffered with almost no connectivity to home, concern was high as more students arrived  to face the same problem.

 

A chance conversation at the Berkeley YMCA led SAT to SynerTel!  Within days, an extensive 3 hour site survey was conducted, and a plan and budget created. Swiftly approved by the SAT board, implementation began immediately, and was completed in 6 days. Cabling this beautiful historic campus was challenging - SynerTel accomplished this within the aesthetic guidelines provided.

 

With 4 managed access points, separate networks for administration and students, and proper UTM firewalling between the networks and the outside world, reliable fast internet access was available to all!  Access worked fine during peak periods when the entire student body  used email and  video Skype at once.

  

Executive Director Jim Briggs wrote "Wireless is up and running and people are dancing in the hallways on the 2nd and 3rd floors!  Thanks to you for expediting this project.  I can't tell you the difference it makes for the participants and for staff  who won't have to deal with the [prior ongoing]  complaints!  Thanks too to a superb crew of workers.  Michael especially was outstanding but all were experienced, efficient, courteous, and communicative about what they were doing and the progress being made."

 

SynerTel is proud to have been able to solve this problem quickly and effectively for SAT - and is now looking at improving more of SAT's IT infrastructure.

 

Not enjoying how your wireless network is acting?  We can help!  

 


New Lower Toshiba Telephony System Pricing!
Toshiba LOGOIn anticipation of their fiscal year end (March 31), Toshiba has reduced pricing on many system components, and  created new packages with   special discounts.

 

If you've been thinking about improving your phone system, but have been held up on budget - check in with us! Your new quote may be lower than what we were able to provide in November 2010 or prior.

 

  Get a quote today!   


Coal from Santa - MicroSoft & Google unwittingly spread malware in holiday cards  - Why you need a Universal Threat Management Firewall (& Monitoring)
 
burglarWeb-based malware has doubled since last year, infecting more than 1.2 million websites last quarter. A great example of this occurred in Dec 2010,  when Microsoft and Google were handing out cheery holiday advertisements -- unfortunanately laced with drive-by-download malware.

 

Cybercriminals managed to trick the world's two largest ad serving platforms, DoubleClick and MSN (rad.msn.com), into serving malware via drive-by download exploits. According to Armorize Technologies, a security solutions firm, the cybercriminals registered a domain that was one letter off from the legitimate ADShuffle.com, and then duped the advertising networks into serving their malicious banner ads.

 

A victim did not even need to click on a malicious ad to become infected, since the attackers took advantage of known Windows, Adobe and JavaScript software vulnerabilities to start a drive-by-download process on the victim's PC.

 

 If the download was successful, the attacker had control of the victim's computer. A message would pop up claiming the computer was filled with malicious software and informing the victim to purchase a license for HDD Plus to fix the problems. Even if a user rebooted, it was too late for the infected PC. Initial detection rates by antivirus vendors were very low - just 2 of 42. (Read the full article here).  

 

What does this mean for you? If the 2 largest content providers on the net can't keep their platforms clean - most small and medium business networks are at risk, too!  We meet a number of people each month who say "Oh, Macs are immune to malware" (false) or "we haven't had a problem for years, we're not worried" (just because you don't see a problem doesn't mean its not there). 

 

Businesses are held to ever-stricter standards for maintaining client data privacy ... and customers shy away from businesses that gain a reputation for being sloppy about protecting customer information.

 

Comprehensive network protection is not a huge expense - and costs thousands of times less than recovering from a data breach or business interruption due to malware.    Wonder what  a comprehensive security audit of your enterprise - from network to laptops to mobile - would turn up? We're happy to help - just ask!  

Our Winner - Marty Farris of the American Civil Liberties Union
 
Referral  

Win this TV


Our thanks to everyone who participated! Info on our next referral contest coming  in our next issue. 

Congratulations, Marty!
Special Service Surveys (say THAT 3 times ...)
 
surveyThanks to all of you who have taken a moment to complete our new service surveys.  More of you will see these as our survey program grows from its pilot phase.

As part of our continuous improvement program, your company may  receive an email link to a very brief satisfaction survey each time we do a project or help you with a support incident.

Please take no more than a minute to let us know how we did for you that day.  To thank you for participating, we'll be  drawing one lucky responder and giving them a gift certificate for a delicious free lunch - on us!

Your honest feedback, kudos, and suggestions help us improve.




Welcome -- New Clients!  Thank you, Existing Clients for new projects!
Thank you for entrusting us with improving your IT and business communications!

School of Applied Theology- Graduate Theological Union, Oakland
The Boxing Room - San Francisco
The Bar Method - San Francisco and world-wide
GreenBiz.com - Oakland
Trans Bay Insurance - Benicia
Park Tree Investments - Ohio, Chicago, and San Francisco
Cypress Security - Seattle & San Francisco
Foundation for Sustainable Development - San Francisco & world-wide
Hammett & Edison - Sonoma and Dallas
SF Veterinary Service
AMR Industries
SF Architectural Heritage
My Dutch Uncle - SF
American Tire Distributors - San Jose
Cole Hardware - SF
Excell Building Services
C Mariani Antiques
Gateway Worldwide Transportation
Neil Fink & Associates, SF

For a complimentary assessment of your organization's IT and Telecom spending, practices, and resources, call Ben Stiegler at 415 746 1811 or email sales@synertel.com