"The best qualification of a prophet is to have a good memory."
- Marquis of Halifax
Sometimes You Have to Quit
It's a fact - you can't do business with everyone. Recognizing that, we present this item from New York Enterprise Report about how to handle sales leads who are suddenly disinterested. Whether you're in the early stages or have a lot invested, this is a must read on how to re-engage an unresponsive prospect.
A lap full of pea pods got Dan SO excited that he told his wife "Skip the party...I've got better ideas!" Next thing she knew, Dorothy found herself up to her neck in prunes, spinach and carrots. Yet no matter how hard he begged, his bride simply wasn't interested in repeating the experience.
We've always believed the best reason to market in 2012 is 2013. With year-end upon us, we asked our own Mr. Marketing to determine whether, given the current economy, it still makes sense to use the holidays to strategize the coming months.
Three-quarters of North American consumers said they "don't feel they're receiving a benefit from sharing personal information with marketers," and 48% don't agree that companies use their personal data "so they can better serve me," according to a recent survey of US and Canadian consumers.
