The MarketBuilding Team. Unique Marketing Solutions. Profitable Results.
Strategic Marketing Solutions
November 1, 2011
"I find TV very educational; every time somebody turns on a set, I go in the next room and read a book."

- Groucho Marx
Are You Using QR Codes Yet?

QR Codes You've probably noticed these squares called QR codes (QR is short for quick response). Firms of every stripe are using them to lead visitors to web sites, downloadable files, or add contact information to their electronic address books. We've seen them on shirts, in ads, at point of sale, and at trade shows. They're great anyplace where there's no room for a long message and you want to entice your visitor to learn more.

Roots in the Community
November Marketing Success Story
Charlie and Clara left for their honeymoon in understandably great spirits. Clara had in mind to start a large family...only Charlie wasn't interested in spending much time alone with her. At least, not yet. Which is why, when Charlie was caught drinking at a small New Jersey inn Clara had more than a few words to say about it.

When Businesses Lose Face
Losing Face Successful service businesses benefit from a highly visible community representative who, in the public's mind, IS the company. Our own public face - Mr. Marketing - examines what happens to the image of a company that, after 28 years, told their public face his services were no longer required.

Here We Go Again!
U.S. postal rates will rise again
The US Postal Service is raising rates again this January 22nd. First class will increase to 45¢. A typical family sending out 25 checks each month will save $135 each year by switching to electronic banking, not counting the green impact from using less paper.

In This Issue

Are You Using QR Codes Yet?

Roots in the Community

When Businesses Lose Face

Here We Go Again!

Interesting Stuff

Interesting Stuff

About That Sexy Frenchman...

10 women lost 2,000 calories in 99 seconds
And HE was hot!

Marketing Trends
26.6% of daily deals lose money for their sponsors
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