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Best of the Sales Training Connection

 

Winter 2012
Greetings! 
If you are a subscriber who might have missed a popular post, or if you haven't had a chance to visit the Sales Training Connection, we thought we would bring to you the Best of the Sales Training Connection.
  
In this issue you will find our most popular blogs - about selling and sales training - posted during the Winter 2012.
  
We hope you find them interesting - feel free to share them with your colleagues.
  
Janet Spirer and Richard Ruff
Sales Training Connection

In this issue
Sales performance - average is kaput
New sales strategy process being implemented - caution ahead!
Improve your sales training - focus on the before and after
Sales coaching - who to and not to coach
Sales simulations and vacuum cleaners - two stories of innovations
Two interesting articles and a book you might have missed
Sales Training  
Sales performance - average is kaput

  

In Thomas Friedman's book, That Used to Be Us, the title of Chapter 7 - "Average is Over" - caught our eye. The authors (Friedman and Michael Mandelbaum) argue: "What was average ten years ago is below average today and will be further below average ten years form now." They conclude: "everyone will need to raise his or her game just to stay in place, let alone get ahead. In this environment everyone needs to find or develop their "extra" - that unique talent, skill, or commitment that will separate them from the pack. Implications for sales? Continue ... 

 

  
New sales strategy process being implemented - caution ahead!

 

When senior sales executives are asked what differentiates top and average performers, a consistent response is: "The best sales people think and act strategically." Implementing a sales strategy process for a sales team is something that many companies try, but far fewer successfully exit the other end of the tunnel. Success depends on the coming together of several key factors. Continue ...

 

 
Improving your sales training - focus on the before and after

 

Most sales training would be twice as good if twice the time was spent on what happens before and after the training. Most sales and sales training leaders buy into the fundamental idea- everyone raises their hand in agreement about the importance of what happens before and after training. The problem usually occurs in the frenzy surrounding the program rollout - short cuts are taken, priorities get reshuffled, and a lot of good ideas get dropped. Here's a revisit of this topic. Continue ...

 

Sales Coaching 
Sales coaching - who to and not to coach

 

Most VPs of Sales agree that coaching is an important piece of the puzzle for developing a world-class sales team. And, if you want to get coaching right, most would agree that there are three foundational questions every front-line sales manager must answer - what to coach, how to coach, and who to coach. Continue ...

 

  
Sales simulations and vacuum cleaners - two stories of innovations

 

Yesterday when selecting sales training, those doing the selection often turned to a program they've used in the past. Buyers inside most large corporations have changed significantly in the last two or three years ... What they buy, how they buy, and what they are willing to pay for it have changed. So, is yesterday's sales training the best bet? Perhaps, but perhaps not. Continue ...

 

   
Three interesting articles and a book you might have missed

 

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