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Advocare Business Team,
As a team we grow in the areas of health, finances, & leadership - this note shares some financial concepts... it's worth the read if you want to fully appreciate the power of our business, & WHAT WILL HELP OTHERS APPRECIATE IT AS WELL...
If a person isn't passionate about nutritionals, can our business model can still be viable & appealing to them? YES - if certain ideas are articulated...
Initial Thoughts and #'s to Consider:
- In the 1800's, 'oil men' weren't in love with oil, but they were attracted the freedom it could give them; IT WAS AN ATTAINABLE OPPORTUNITY OF THAT TIME PERIOD...
- The New Oil - 2010 US Energy Drink Sales (think SPARK) are expected to approach 10 Billion, while Energy Shots (think Advocare SLAM!) are booming during a recession with almost 1 billion in sales...
http://www.nytimes.com/2009/07/11/business/11energy.html
Translation: Spark & Slam = ASSETS WITH MARKET POWER!
- Gold & Silver miners weren't planning to WEAR what they dug up, they were acting on a product that the market demanded because IT WAS AN ATTAINABLE OPPORTUNITY OF THAT TIME PERIOD...
- The New Gold - Fish Oil Sales:
from Forbes Magazine: "Omega's have become a multibillion-dollar business. Sales of over-the-counter fish oil supplements rose 18% last year to $739 million"
Translation: Omegaplex = ASSET WITH MARKET POWER!
We all know that Advocare is about more than earning income, but for some people, that's really all they're intested in at this point... even Danny & Diane McDaniel say "We weren't looking for vitamins or good nutrition, we were looking for a way to earn more income."...
What I'm saying: let there be no excuse of "I'm just not into supplements or nutrition so I'd have a hard time doing this business"...
If we get that excuse, we need to strongly articulate that a person need not be a health fanatic for Advocare to make great business sense for them...
- SPARK CAN BE THEIR OIL WELL
- OMEGAPLEX CAN BE THEIR VEIN OF GOLD
- RECRUITING ONE CHAMPION DISTRIBUTORSHIP CAN BE THEIR EQUIVALENT OF DISCOVERING MICHAEL JACKSON OR JUSTIN BIEBER OR CELINE DION...
Advocare = A person's best shot at '21st Century Wealth'...
What's 21st Century Wealth? Tim Ferris, author of "The 4-Hour Workweek" coins the term the 'NR' (the New Rich)... an emerging entrepreneurial culture who's business model FREES TIME & AUTOMATES INCOME...
The keys to achieving this? Latch onto an impactful, affordable, consumable product, & help to distrubute that product to the masses... ("Normal people 'work', people who achieve wealth build 'net-works'" - Robert Kiyosaki, Author of "Rich Dad, Poor Dad")
Hope these insights deepen your conviction to WORK THE MODEL THAT'S PROVEN TO WORK.
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