In this Issue:
Updated Motorcycle Oil White Paper Shows AMSOIL Synthetic Motorcycle Oils Still On Top
 AMSOIL synthetic motorcycle oils provide outstanding protection and performance for today’s high-stress motorcycle engines, and the AMSOIL “A Study of Motorcycle Oils” white paper (G2156) has served as an effective tool for Dealers in their efforts to help customers make educated decisions regarding which lubricant is best-suited to provide the best possible protection for their motorcycle investments. AMSOIL once again subjected AMSOIL Synthetic 10W-40 and 20W-50 Motorcycle Oils and a wide range of competitors to the same battery of tests and once again, AMSOIL synthetic motorcycle oils came out on top.
With nearly seven million motorcycles registered in the United States, and an increasing number of new customers buying motorcycles every year, the AMSOIL motorcycle oil white paper is a valuable tool for AMSOIL Dealers. Sitting down with prospects and reviewing the results will leave no doubt which motorcycle oils provide the best protection for expensive motorcycle investments.
See the July Action News for more information. |
New AMSOIL Field Study Proves Quality of
AMSOIL Synthetic 15W-40 Diesel and Marine Oil
 In order to test the performance capabilities of AMSOIL Synthetic 15W-40 Heavy Duty Diesel and Marine Oil (AME), AMSOIL sought a partner with a fleet that operated in truly severe conditions. The perfect match was found in Duluth, Minn.-based Nordic Waste. Nordic Waste operates a fleet of 10 International refuse haulers, providing trash and recycling pickup to residential and commercial customers in the greater Duluth/Superior, Wis. region. Nordic’s trucks operate in the bitter cold of sub-zero winters, as well as on humid summer days that can top out at over 90ºF. The fleet runs 12 hours a day with frequent stops and redlined starts, all while hauling up to 22,000 lbs. of refuse and navigating the seriously steep hills of Duluth.
See the July Action News for more information, or order the AMSOIL Refuse Hauler Fleet Field Study Brochure (G2695).
EaO Filters in Toyota Applications
The AMSOIL EaO57 oil filter is no longer recommended for Toyota/Lexus engines; this change has been incorporated on the AMSOIL electronic look-up system. The EaO57 may continue to be used with all other engine applications for which it is recommended. For more information, see the EaO Filters - Toyota Applications Technical Service Bulletin, located in the Technical Service Bulletins section of the Dealer Zone.
Revised Trade Show Co-op Form Available
The revised Trade Show Co-op Form (G2075) is now available for purchase and download. Some changes to the rules and regulations are as follows:
- All Dealers requesting trade show co-op assistance must complete the Trade Show
Co-op Form.
- Submit forms to AMSOIL, allowing 45 days for processing of the booth space co-op.
- Booth co-op assistance will not be awarded without verification of payment.
- Co-op literature order requests must be received by AMSOIL no later than three weeks prior to the event starting date.
- Under no circumstances will order requests received short of three weeks prior to an event be processed.
- In the event a Dealer cannot submit his or her order request three weeks prior to the event, it is the Dealer’s responsibility to place the order.
- Orders placed outside of the trade show co-op program do not qualify for co-op reimbursement.
Multi-Purpose Spray Grease No Longer Available in Canada
Due to limited sales and additional obstacles and expenses incurred through regulatory issues, AMSOIL Synthetic Multi-Purpose Spray Grease (CLCSC) is no longer available in Canada.
| Vehicle Market Shows Signs of Stability |
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According to J.D. Power and Associates, the new vehicle market is showing signs of stabilizing. “Industry sales are starting to show signs of stability – albeit at levels near 30-year lows – as the retail sales SAAR (seasonally adjusted annualized rate) has been at or near the 7.8 million-unit level for the past three months,” said Gary Dilts, J.D. Power and Associates senior vice president of global automotive operations. “In spite of continued supply corrections, we remain optimistic that coming months will exhibit stability with a modest increase in the second half of the year, which is in line with our 8.5 million-unit retail and 10.4 million-unit total light-vehicle forecast for 2009.”
J.D. Power and Associates estimates vehicle demand could increase by 20 million units over the next five years as the economy and credit environment improve, the number of households increases and customers return to the market with more vehicle equity.
“We expect market conditions to slowly improve during the remainder of 2009, which will lead us back to a solid industry with improved long-term fundamental growth,” said J.D. Power and Associates executive director of global forecasting Jeff Schuster. |
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