by Susan
Berkley
Most voicemail messages do not get
returned because people are overwhelmed. To get a response, your message must
be so compelling that it wins out over all the other things vying for your
recipient's attention.
To leave messages that get returned (and get results!) try to avoid the three
most common mistakes. Here's the three most common mistakes, and how to
fix them:
Problem:
The Rambler. When leaving
messages, you cover every conceivable detail. You leave nothing out. You repeat
yourself several times just to make sure. If you get cut off, you call back and
leave your message again in case something got lost.
The Solution:
Keep messages brief and to the point. Aim for 30 seconds or less. Organize your
thoughts before speaking by making notes. Voicemail should only be used to ask
specific questions or relay timely information. If you've got a lot to say,
save it for email or a letter.
Problem:
Are you the Auctioneer? When
leaving messages, you talk fast and drink coffee. You never know when one of
these voicemail things is going to cut you off. Time is money. You keep it
moving, especially when leaving your name and number.
The Solution:
Listen back to your messages before
sending. If they are too fast, re-record. Spell your name and speak your number
slowly. And for heaven's sake, cut back on the caffeine!
The Problem:
Are you the riddler? When leaving
messages do you keep 'em guessing? Your name? Who needs it. They should
recognize your voice. Your area code? Doesn't everybody live in (212)? Your
message? Uh, what message?
The Solution:
Leave your name and number twice, once
at the beginning and once at the end of the message. Think before you speak. A
sloppy message reflects poorly on you and your company. Take the time to
re-record voicemail messages that are less than effective.
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From the
Voice Coach Newsletter by Susan Berkley.
Reprinted with permission. Copyright
2009. All rights reserved. Susan Berkley is the author of "Speak to Influence: How to Unlock the Hidden Power of Your
Voice." Available from your
favorite bookseller. For a free
subscription to the Voice Coach newsletter visit
www.speaktoinfluence.com