BID budget approved by City Council:
The Downtown Business Improvement District received the green light from City Council to move forward with its 2010 action plans to spend $240,000 on Downtown programs and promotions. In the coming year, the BID will continue investing in special events, sponsoring its seasonal umbrella promotions like HOLiDAZZLE, providing information services for Downtown visitors, reaching out with a host of print and on-line communications programs, and investment in clean, safe and beautifying capital projects. |
More customer attraction advice from industry expert Peter Yesawich of ypartnership.com:
First and foremost, know what kind of customer segment you want to appeal to...who is your customer. Then...1) Have a web site and keep it fresh; 2) Link to the area's leading destination marketing sites, especially sites designed to generate traffic; 3) To make your precious few marketing budget go farther, partner with local promotional organizations because there is strength in consolidation, coordination and collaboration. |
A last minute stocking stuffer:
Need a quick gift for clients, or a hostess gift for holiday parties? "Rhythms of Durango" HOLiDAZZLE music CD is a terrific last minute gift for only $15. The CD of holiday music from 17 of your local favorites is available at: the Community Concert Hall Downtown Ticket Office, Cyprus Café, D&SNG Railroad Depot, Down To Earth, Durango Coffee Company, Durango Joe's, Fastsigns, Healthy Hounds and Fat Cats, Kayrn Galbaldon Gallery, Magpie's, Maria's Bookshop, Pet Haus, Southwest Sound, Strater Hotel and YESS the Book Hutch. |
BID board seats available:
Two of the five director seats on the BID board are up for renewal in 2010. Service term is three years, with some eligibility requirements, plus an obligation to attend monthly board meetings and serve on committees. Anyone interested should visit the City of Durango website, www.durangogov.org, click on Departments, then Boards and Commissions. Applications are due Jan. 8, 2010. |
Celebrating the Holidays:
In Malaysia, drunk drivers are jailed, and so are their spouses. This law has resulted in a drastic reduction in second offenses. | |
