Greetings! Weekly eLetter

The Latest Industry News, Advice & Tips!
                                                 
PBO
 
February 24, 2009 I Volume 5, Edition 8
 
View Online Version Here

Note from Suzanne

Suzanne Morgan
Spread the Word
Do you have a favorite print supplier who you would like to see stay afloat during these tough economic times?   If so, let them know about the exhibit opportunities at Print Oasis 2009 Print Buyers Conference, a  once-a-year chance for them to exhibit at the conference specifically targeted to professional print buyers.
 
To forward to your favorite printers, simply click the "Forward this e-letter to a friend" button below or the link at the bottom of this eLetter. They'll appreciate learning about this special opportunity to meet other print buyers like you.

Forward this email to a Friend

Print Oasis 2009 Spotlight - May 17-19, 2009
At our upcoming Print Oasis Print Buyers Conference, Trisha McFarlin, Director of Production Services at Augustine & Associates/Consumer Effects International, will present a case study on how digital print versus offset, the opportunities for designing and purchasing retail products, and buying everything from small digital press runs to complicated brochures.  See the Print Oasis Spotlight section below to discover what you will learn by attending this intense session.

Have a lovely week!
 
 

pcpi logo

PCPI is the premier association dedicated to print buyers.
 
You will find robust education, resources and networking opportunities to help professionals who purchase print media provide greater value to their organizations.

 

Tip of the Day

   
tip of the day
 
 
Monday
Who's Ripping Off Your Website Content? 
 
Tuesday
Series: How to save money on print projects
 
Wednesday
 Cut Down on Clutter
 
  Thursday
 Preview in Grayscale in QuarkXPress 
   
 Friday
Color Management 
 

New Quick Poll: Vote Now!

votebluered 
Print Buyers:
Has your company downsized in the last six months due to the economy? 
 
Print Suppliers:
In the last six months, have you lost any of your print buyer contacts due to downsizing at your customers' businesses?

Ask the Experts

Ask the Experts ClipartAnswered by Jay Nelson, Editor and Publisher, Design Tools Monthly
 
Question: It seems to me that InDesign ought to be able to maintain a live link between a table on one of its pages and the Excel spreadsheet that was used to populate it. QuarkXPress can do it -- can InDesign? 

PBO Research

 
pie chart
Check out the results of our recent Quick Poll survey, which encourages our print buyer and supplier members to share their thoughts on industry issues.
 

Going Green

 
Now that the holidays are behind us, are youGoing Green keeping up with your Green Resolutions?
 
Below is a letter from PBO member Karen Andersen, Print Production Supervisor at HD Supply Facilities Maintenance in response to the small green resolutions our staff made at New Year's.
 
"I love your Green Resolutions - and I would like to offer the following suggestions to help you achieve your goals..."  Read More

Print Oasis 2009: Spotlight #6

 trisha mcfarlin
 
Session:
How to Design for Print for Cost-Savings Solutions
Speaker: Trisha McFarlin, Director of Production Services,
Augustine & Associates/Consumer Effects International
Date: Tuesday, May 19 at 2pm
 
With the economy being what it is today, clients are looking for solutions to stretch their dollars without losing quality.  Trisha McFarlin shares ideas to maximize budgets without compromising quality.  As Director of Production Services for a full service advertising agency, she will help you make a quick leap on what can be a big learning curve when purchasing print on a variety of substrates such as paper, vinyl and plastics. 
 
She'll share examples of how they've successfully used digital print versus offset and buying everything from small digital press runs to complicated offset runs with embossing, foiling, varnishes, and UV's, in addition to large quantity web print runs.  Learn her strategies for evaluating how to design and print projects from the inception of the project with a clear eye for understanding client demands as they relate to quality and budget.
 
From May 17-19, the 2009 Print Oasis Print Buyers Conference & Exhibit features over 30 seminars, sessions and events specifically for print buyers, marketers and production professionals. Visit www.printoasis.com for conference agenda or Register online now!

Sponsor Spotlight

 
 
Nahan is a commercial printing and direct marketing company that has had the honor of working with some of the most respected and recognized brands. We've received this honor by establishing a reputation based on our abilities to communicate, service, and impress our customers.
 
Raising industry standards and delivering on customer expectations with our capabilities is the cornerstone of Nahan as ultimately it's all about making our customer and their brand look great. Sure, we have all the equipment and technology necessary to compete and win in today's environment, but we know it's just not enough to have a great philosophy or business model. It's about having the people, product and processes in place to Listen. Impress. Deliver.

Nahan's customers include innovative, growing businesses and industry leaders that appreciate quality and superior service. For more information, visit us on the web at www.nahan.com, via email at TheDifference@nahan.com, or directly by calling 320-217-7700.

Strategic Partners

      Xerox                    Concord Litho logo2
 
Foster Printing Service                 Heidelberg Logo

 

                     Intelligencer 

Free Cool Tool!

 
Put A Shine on Your Next Print Project - Intell's CoCure UV Coating Creative Guide
This handy, compact guide from Intelligencer Printing (Intell) gives you a firsthand look at the impact CoCure inks and UV coatings have on a variety of coated and uncoated stocks.
 
Click here for the above sample, tools and resources, FREE to PBO members!

                                                              SPONSORS

              
       Pictorial Offset Logo                      P3 Software      
         ComCom_Logo                        Hartley Press Logo    
        Nahan logo with text                    Synapse

Notable Quotes

 
 
 
"Life shrinks or expands in proportion to one's courage."
 
Anais Nin 

About Print Buyers Online.com

 
Print Buyers Online.com provides free, quality education, solutions and resources to print buyers, production professionals, marketers and their suppliers. We encourage best practices and promote the exchange of information between buyers and suppliers in a non-sales environment.

In addition to providing valuable information, PBO is also a center to understand the needs and challenges of the print buying community. Our community supports a peaceable, profitable relationship between print buyers, printing companies, and all other industry suppliers.

Enjoy!

Suzanne Morgan
CEO & Founder
Print Buyers Online.com, Inc.
smorgan@e-pbo.com
703-534-9305

 

Copyright 2009,
Print Buyers Online.com, Inc.