eNEWS

November 2011

Issue 6

 

 

 


 

We're Cool! (ahh... the validation.)

Big Kahuna Imagineering has scored a place among Anthill’s Top 50 in its 2011 Annual Cool Company Awards, a national program developed in 2006 to recognise Australian companies that are doing things differently to bring about positive change.

 

We find ourselves in the “X-Factor” category — businesses that have something that no one can describe but almost everyone can sense. Ironic when there’s a “Big Kahuna” award, but alas this category is strictly for companies 100 or more employees strong.

 

Big Kahuna is by definition, a small company,” says BKI Founder and Managing Director Will Colhoun. “But we do BIG things for some of the most recognisable brands in the world..."

Read more >>

 

 

 


Lock, Stock & Some Smoking Back Flips

Kastner and Partners

 

The Big Kahuna Brand struck gold (silver and bronze) at the Red Bull X-Fighters World Tour in September.  For the first time, Australia played host to the Grande Finale of the biggest and most respected freestyle motocross tour on the planet and the riders did not disappoint.  The death-defying double backflips mixed with Can Cans, Nac Nacs, and heelclickers were awe-inspiring.

 

To reward the riders with the top scores (and the biggest cojones), Big Kahuna crafted three trophies inspired by antiquated, wooden stocks to match the rest of the day’s colonial theme in honour of the historic location — Cockatoo Island.

 

Read more >>

 

 

 

 

Taking Care of Garnier

oOh!media

 

For Garnier's recent promotional spend, oOh!media asked Big Kahuna to create four jumbo-sized Garnier shampoo bottles to serve as the centerpiece of the beauty brand's shopping centre activation currently winding its way through Melbourne, Sydney and Brisbane.

 

Working with Melbourne-based aquarium manufacturer Aquatic Creations, Big Kahuna convinced oOh!media that, whilst cheaper, vac-forming the bottles would present an inferior product not worthy of the client's delicately-powerful product. The crew had a few trials and tribulations devising a unique formula for the moulds but the result was four, fantastic replicas of Garnier's Fructis shampoo bottles.

 

More pictures & insight >>

 

 

 

 

 


Update: Lenovo

PLAY Communication

 

A few months ago, Big Kahuna crafted the suped-up motorbike of PLAY Communication and Lenovo's dreams for "The Dream Realisation Project" — a new marketing campaign built around the idea of DO-ing what you've always dreamt of, in conjunction with Lenovo's global brand re-launch "Lenovo, For Those Who Do".

 

Debuting in Melbourne Airport, the Lenovo DO Machines are set for Brisbane, Sydney and Auckland domestic Virgin terminals. We've recently received some fantastic pictures of the Sydney activation that we wanted to share!

 

More pictures >>

 

 

Find more Big Kahuna news in BKI's BIG BLOG...

 

 


 

LATEST UPLOAD: Take your fingers off the keyboard for a few minutes and watch our latest YouTube upload, "Imagineering Our Clients Imaginations — A Peek into the Big Kahuna Imagineering Workshop" with a short compilation of some of the projects that have come to fruition in the Big Kahuna workshop before reaching marketing stardom.

Some old, some new, some we pulled out of the archives... enjoy!

 

 

you imagine. we imagineer.

www.bki.com.au