eFlourishing Masthead Outlined

 Published Weekly by Family Wealth Management, LLC 
          May 3, 2010                                                                                     Issue 13

Ours is not a philosophy for getting by.  We believe in living with purpose.  We believe in values, in goals, in achievement, and in the joy of living.

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Regarding the News:  Big Oil

A few days ago, British Petroleum lost the Deepwater Horizon rig in the Gulf of Mexico. Lawsuits have been filed, and many are probably justified. The loss to BP, just in terms of oil not produced, is about $600,000 per day.

The Deepwater Horizon disaster will undoubtedly cause companies working offshore to amend their safety procedures. Who can afford not to learn from their own and others' mistakes? Nevertheless, this disaster will give the environmental activists plenty of ammunition to rouse the hoi polloi for years to come.

Remember though, nearly everything you enjoy in your life is connected to oil. As Robert Bryce says in his new book, Power Hungry (Public Affairs, 2010), if oil didn't exist, we'd have to invent it. Thanks to oil, and the bright boys and girls who work with it, we have shatterproof glasses, ultra-durable synthetic rubber tires, medical implants, bacteria-resistant refrigerators, HDTVs, and Smart Phones, just to name a few sophisticated, but commonplace, items. You can find hundreds of other things made of oil, almost without trying. 


Did you know that almost a third of all global oil production comes from offshore drilling platforms? Or that multinational companies are mostly prevented from accessing the onshore oil reserves controlled by OPEC and government? That means that deep water exploration and drilling is what's left for them to help meet a growing global demand for oil and the oil-related products we can't live without.

There is no need to feel sorry for these companies, but realize that theirs is a demanding job, and that disasters like Deepwater Horizon are extremely rare. Unlike natural disasters, like Eyjafjallajökull, the recent volcanic eruption in Iceland, oil companies provide us with basic materials for an incredible array of products, enhancing virtually every aspect of our daily lives.  The benefits that accrue to humanity from oil production far outweigh the cost of the occasional blowout or spill. Moreover, the victims of the Deepwater Horizon accident will recover damages from the culpable parties. That's why we have a civil court system. So, if you're tempted to join a crusade against offshore drilling, keep in mind that big oil and your high-tech 21st century lifestyle are joined at the hip.  

[All information from www.robertbryce.comPower Hungry by Robert Bryce, Public Affairs, 2010, www.wsj.com, and www.nytimes.com.  Subscription may be required.]


Book Notes

Some months ago, I preordered Power Hungry, by Robert Bryce. The book arrived on April 24, and I've interrupted my other reading to study it. I plan to provide a more complete review when I've finished the book. For now, I'll just share two passages from the Introduction:

We use hydrocarbons - coal, oil, and natural gas - not because we like them, but because they produce lots of heat energy, from small spaces, at prices we can afford, and in the quantities that we demand. And that's the absolutely critical point. The energy business is ruthlessly policed by the Four Imperatives: power density, energy density, cost, and scale.

In other words, the energy business is rational:

My motivation for writing this book is to break through the energy happy-talk, so that the United States can have a serious discussion of its future. Energy realities are not determined by Left or Right. They are determined by the laws of physics and the brutal realities of big numbers.

Other - Confession Time

I failed to produce eFlourishing last week. I do apologize. I've been working overtime on the May/June issue of Flourishing, our print and mail newsletter. That job is now at Hutto Printing here in Winfield, and should mail in about a week.

Thanks to all of you for your continued feedback and support. Until next week,


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