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Updates and Highlights for Attendees

AAUP 2011

June 2-5



 Meeting Program 


Hotel & Travel Info 



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In This Issue
Conference Recordings
Workshop: Marketing for E-Books
Workshop: Managing Third-Party Permissions
Production & Design Managers Meeting
AAUP Directors Meeting
AAUP Business Meeting
Essential Conference Info
Revolutionary Publishing
Recommended Reading
Free Time in Baltimore

Welcome: Issue #2 of the Registrants Newsletter

The AAUP 2011 Registrants Newsletter provides periodic updates, news, and tips to help you make the most of your attendance at AAUP 2011. You can expect notice of program changes, information about speakers, links to reports and white papers relevant to session topics, and much more.


Focus on June 2

In this second issue, we're focusing the pre-meeting events and seminars that are planned for Thursday, June 2. The opening day of the AAUP 2011 is going to be a busy one: two workshops, two special meetings, plus the AAUP Business Meeting. And that's all before the Opening Banquet really gets things going!


Pre-Order Conference Recordings 

Audio recording of June 3-4 sessions will be available for purchase. AAUP 2011 registrants can pre-order the recordings at a reduced rate of $35 (US/CAN; international orders $45 with shipping). The recordings will be available as a full set* of MP3 files, on a Mac/PC-compatible disc, which can be transferred to a personal media device.


Place your advance order today! 


* Due to cancellations or technical difficulties, not all sessions are guaranteed to be included. The recordings are only available as a set; individual session files cannot be purchased.


Workshop: Marketing for E-Books

You're publishing e-books, so what now? How do you let readers know about e-book editions or collections? What channels might you target, and how can you tailor promotional efforts for e-books? This workshop, developed by University of Chicago Press Marketing Director Carol Kasper, is designed to help presses plan and assess marketing strategies for e-books and digital products.


E-books may receive the lion's share of trade media attention, but for most publishers they account for only around 2% of revenue. Growing that revenue share is a priority for university presses seeking to keep up with demand for new formats, access models, and content development. "Marketing for E-books" is already nearing capacity, with only a few  

seats remaining.


Learn more


Workshop: Managing Third-Party Permissions 

Publishing scholarship necessarily involves managing third-party rights. Scholars cite the work of others, quote passages for analysis, and use images to illustrate points. There are practical challenges to managing these rights, and more philosophical challenges can arise as well. The rise of digital and online publication channels increases the need for effective management of permissions, a need that the agenda organized by Harvard University Press Director of Intellectual Property Stephanie Vyce seeks to meet.


Staff responsible for managing third-party materials must be able to communicate responsibilities and rights information effectively both to authors and other departments within a press. Thornier complications can arise when unnecessary third party material is included in manuscripts, or when rights owners disagree over terms. Speakers will include publishing law expert Linda Steinman, MoMA Publisher Chris Hudson, and Wayne State University Press Permissions Coordinator Kristina Stonehill. Topics addressed will range from tools for organizing permissions processes and paperwork, text and image permission considerations, and streamlining responsibilities.  


Learn more 


Production & Design Managers Meeting 

AAUP Production and Design Managers last gathered in 2008, and much has changed in that time. In the words of the organizing committee, chaired by University of Chicago Design and Production Director Jill Shimabukuro, "Budget cuts and lean times have kept us apart during a time when we've most needed to collaborate and share information."


The agenda for the June 2 special meeting has been designed to facilitate that learning and sharing, with ample opportunity to discuss current issues in design and production with your peers. There will be two formal sessions and the remainder of the time reserved for roundtable conversations. The agenda lists featured speakers [YOUR NAME HERE] and it's not  

a misprint!


Learn more


AAUP Directors Meeting 

Steve Maikowski (NYU Press) and Meredith Babb (UP of Florida) are organizing an agenda for an AAUP Press Directors meeting on Thursday, June 2, 1:00 to 2:30 PM. The meeting is open only to the directors of AAUP member presses, and provides an opportunity to discuss areas of common concern. Proposed discussion items include fundraising and development, the challenges of managing press-library partnerships, e-publishing from an executive's viewpoint, and trends in the college text adoption marketplace.  


Learn more 

AAUP Business Meeting 

In accordance with the by-laws of the Association, the annual AAUP Business Meeting will be held in conjunction with AAUP 2011. Member presses will vote on the annual budget, the new slate of nominated directors and officers, and discuss other business of the association. Member press directors or their appointed representative should plan to attend this meeting, Thursday, June 2, 3:00 to 5:00 PM. Materials and proxy forms for the Business meeting will be distributed online to members by May 19.

Essential Conference Info: Hotel Deadline 

ALERT: The deadline for reserving rooms at the conference rate has been extended to May 9, but our block at the Baltimore Marriott Waterfront is already selling out! Make your reservations today. In case of a sellout, you can find a list and map of alternate hotels on the meeting website.

Featured Session: Revolutionary Publishing  

The metaphor of "revolution" is common for the transitions in publishing technology we're all experiencing. But when a literal revolution comes to your door, what does a university press do? The offices of the American University in Cairo Press are situated directly on Cairo's iconic Tahrir Square, the epicenter of Egypt's 25 January Revolution and the site of many of its most extraordinary events.


AUCP Spring 2011Finding itself at the center of history, the AUC Press saw its mission clearly. Here was an opportunity, and indeed a need, to fulfill the common goals of university presses. The Press, in its celebratory 50th anniversary year, is responding to and reflecting the revolutions in Egypt and the Middle East in its publishing programs for the wider world. AUC Press Director Mark Linz will talk, Saturday, June 4, at 5PM about their experiences in Tahrir and the Press's plans going forward.


Recommended Reading: Peer Review 

The UC Berkeley Center for Studies in Higher Education recently release a report and recommendations on "Peer Review in Academic Promotion and Publishing: Its Meaning Locus and Future," by Diane Harley and Sophia Krzys Acord. The paper grows out of research the Center conducted on the future of scholarly communications in seven disciplines. Harley reported on that original study last year in Salt Lake City during a lively and informative plenary session. View the slides from Harley's 2010 presentation. 

Free Time on June 2 

Not attending a pre-meeting event this year? Baltimore is a town that can offer plenty to do and see, for any spare minute you might find. Stay tuned for our May 15 newsletter, "Spotlight on Baltimore," for many suggestions. One appropriately bookish destination to consider is the famed Enoch Pratt Free Public Library. In 1882, Enoch Pratt offered the city of Baltimore an endowed library system that would be open to "all, rich and poor without distinction of race or color." One of the oldest free public library systems in the country, the grand Central Library is also home to extensive special collections, from the Mencken Room to antiquarian maps.  


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