DRESSING FOR COMPETITIVE ADVANTAGE
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A casual approach to business is gone. Today men are interested in looking smart,
dapper and more put together than ever before.
It is dressing up for competitive advantage. It is a trend that spans from the most
youthful to the most mature.
Custom tailored clothing and the assistance of your
professional clothier is the surest way to gain traction and accelerate your
progress as you look to update your wardrobe.
The successful man wants to take something that is inherently classic,
like a great suit, and personalize it--to make it his own--through custom fit
and styling.
While the suit is the cornerstone of this wardrobe upgrade,
the addition of dressier accessories like French-cuff dress shirts, subtle yet
distinctive cuff links, high-quality neckties and classic shoes supplement and
complete the package.
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THE GREAT CIRCLE
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The maxim, "You only have one chance to make a positive
first impression", is undoubtedly familiar to those who appreciate and have
chosen to wear custom tailored clothes.
You understand that you have only 4-5 seconds in which to make that
critical first impression.
Focus your attention on what is known as the great
circle. It is the area that encompasses
your shoulder, face, shirt collar, jacket lapel, necktie and breast pocket on
your suit or sport jacket. The visual
impact made by keeping harmony among the elements in your great circle cannot
be over emphasized. The right tie, the
correct shirt collar and color, and the proper balance of scale and proportion
in one's accessories can make all the difference in the world. Take care to see that people's first
impression of you is a positive and lasting one. Today, no one can afford to make an
impression that is anything less than the best.
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