SHIRT - WHITE HEAT
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The white shirt, elegant in its simplicity, is an essential
element in every gentleman's wardrobe. A fresh canvas, a white shirt can be
painted upon with any color or pattern of necktie and worn simply with
everything. Whether it's properly
pressed and crisply accenting a pinstriped suit or worn wrinkled with a pair of
faded jeans, the white shirt is about as classic of a fashion icon as they
make.
Custom tailored white shirts offer superior workmanship
since there are no patterns to conceal anything less. Tailored shirts also excel in fit, comfort
and personalized style. French cuff or
button barrel cuffs, in button down,
point or spread collar, the welcome white shirt is as flattering on any man as
a tuxedo is. It's been said that every
man needs a white dress shirt. But more
than that, he should aspire to one. It can
reach the pinnacle of elegance.
The white shirt is the number one selling shirt color in the
world, and gaining ground in popularity.
It's followed closely only by blue.
Everything else, in the way of patterns, stripes, etc. is a distant
third. Season after season, year after year, it leads the list of wardrobe staples.
When
times are tough men want to be serious about their look. In a vibrant
booming economy many men turned to colorful dress shirts. Now, in an
era of restraint and conservatism, a simple white dress shirt sends a
savvy and timely message that a man is seriously ready for work.
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SUMMER COLOR
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Summer color in tailored clothing and sportswear has always leaned toward lighter tones and softer palettes. Today's summer shades are discreet and subtle with just enough touches of color to please the eye. You'll notice an array of dusty neutral tones and silvery shades for the season and accents in dusty lavenders, melons, greens and blues.
While lightness is of course mandated by the season, it extends beyond the fabric and the color palette to the trimmer, lighter suit silhouette. This is evident by trends towards slightly shorter jackets in suitings and sport coats, slim trousers and a clean, classic shoulder line. Simple two-button jacket models and single pleat or flat front trousers complete the lightened look.
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