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Issue 32  ~  November 17, 2009

In This Issue
Featured Article: Transparent Sales
Toys For Tots
Weekly Reader Question

Greetings!

     Happy Tuesday! Welcome to the crazy season! The year has gone by so fast and the Christmas advertising is in full swing, yet I'm looking forward to the family gatherings and my tryptophan coma next week!

     This week's topic is spot on with the holiday shopping season approaching. Really, it is equally appropriate any time of the year. I'm frequently asked about good closing techniques. To that I say, "Bah Humbug!" Instead, try adding a little transparency. Enjoy!

 

Transparent Sales
"Yes, this is a sales call!"

      Have you ever received a phone call that started something like this? "Hello, my name is Chris. I am from ABC Company and don't worry, this isn't a sales call." Instead, they want to give - yes, GIVE! - you a free trial (that turns into a purchase if not canceled after thirty days) or are looking for a donation of your time or cash. Either way, there is an effort to part you from your dollars - aka: a sales call.
 
     For most everyone using a phone that no longer requires your finger to travel in a clockwise direction to dial it, most any call from anyone other than a friend, family member or doctor's office calling to remind you of an appointment is probably a sales call. And to preface it with a statement like that above borderlines on insulting our intelligence.
 
     The same holds true whether you work at a retail sales store, call on businesses to provide a product or service or hustle your rump in any number of other arenas where sales take place. For the most part, people are too savvy anymore to be "sold." They will buy from you if they trust you and you provide a level of quality and value above that of your competition. Lay a corny sales technique on them and you might as well escort them or yourself to the door because everything you say thereafter is "muh-nah-muh-nah!"
 
     Instead, try a little transparency.

Click here to see how to bring down the sales wall...


$100 OFF Group Sales Training Event
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NOVEMBER SPECIAL
 

Do you have a company or organization that you need to provide sales training for? Book Selling U for your event and receive $100 off the standard training fee.
Offer Expires:  November 30, 2009 ~ No Cash Value ~ Coupon Code: TRAIN100

Toys For Tots header

All Aboard the Toys For Tots Train!!
     The mission of the U. S. Marine Corps Reserve Toys for Tots Program is to collect new, unwrapped toys during October, November and December each year, and distribute those toys as Christmas gifts to needy children in the community in which the campaign is conducted.

     Selling U applauds and supports this mission and invites you to as well. Whether it is a donation of cash, time or a toy, your generosity is appreciated and very much needed.

     For more information about Toys For Tots and how you can help, please visit www.toysfortots.org or if you are in the central Michigan area, visit www.cmatft.org.

Question of the Week

Referring back to this week's featured article...
How have you experienced transparency in sales by either a business or an individual sales person?

Click here to e-mail your ideas
(Your response will remain anonymous)


Do you have a question you'd like to see in a future poll? If so, send it to me in an e-mail. workinghard@helpingusellu.com



Wrapping Up

     Well, I hope you picked up a few good ideas today and I look forward to being with you again next week. In the meantime, if you have a burning question, shoot me an e-mail and I'll shoot you a reply. Also, why not forward this newsletter to a few friends that may also like what you've read.

Helping You Sell You,
Scott Gillespie

Copyright (C) 2009 Selling U, LLC - All rights reserved.

Would you like to reproduce this document?
Please call us at 989.546.7355 for written permission by Scott Gillespie before doing so.
However, go ahead and forward this to as many people as you want!

Selling U, LLC ~ 9825 E. Broomfield Rd. ~ Mt. Pleasant, MI 48858



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Mt. Pleasant Monthly - October 09
Mt. Pleasant Monthly Magazine

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