Greetings!
Happy Tuesday! I'm looking forward to this week's newsletter as it deals with serving your future clients. Our topic is "Follow Up." Continuing on with the fall season expo and trade show series, this week's tips deal with how to follow up with the prospects that you meet at your booth. They actually pull double duty as they also pertain to folling up with any prospect you meet regardless where you meet them. (If you missed last week's performance tips, click here to read them.) (If you missed last week's preparation tips, click here to read them.) |
Follow Up Like a Champion!
Success AFTER the Show
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Welcome back to part three of our business
expo success series. Two weeks ago we talked about preparation and last week we
looked at things  to do while you are at the show working your booth. If you
missed those tips, you can catch them in the Archived Newsletter section at www.helpingusellu.com - Issues #22 and
#23.
This week we are looking at how to best
follow up with the people you meet that came through your booth. This is
probably the most important part of the whole show. You could have prepared
like a champion prior to the show and performed like a champion during the
show, but if you drop the ball and do no follow-up after the show, you won't finish
like a champion! (Aka: close the deal!)
Now keep in mind, these tips do not
necessarily pertain only to follow-up for business expos and trade shows. You
can use these tips for follow-up on ANY prospect you meet, whether they were at
a show or at the grocery store. The key is doing the follow-up!!
Click here for 5 fanastic follow-up strategies for after the expo....
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2 Free Business After
Hours Tickets
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SEPTEMBER SPECIAL
Sign up for a booth at the Mt. Pleasant Area Chamber of Commerce Business Expo and receive two additional free tickets to the After Hours event immediately following the event. Registration must be made by September 30, 2009. Click here for Expo and booth information.
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Offer Expires: September 30, 2009 No Cash Value Coupon Code: EXPO
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Referring back to this week's featured article...
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"What is you preferred method for your initial follow-up contact?"
o A hand-written note
o An e-mailed note
o A personal phone call
o A follow-up information packet
o Other __________
Click here to submit your answer
(Your answer will remain anonymous)
Last week's question and results...
"What one piece of schwag (give away item) do prefer to pass out at trade shows?"
o Pens -- 60%
o Letter openers -- 0%
o Rulers -- 0%
o Post-It note pads -- 0%
o Calenders -- 20%
o Golf balls/tees -- 0%
o Key chains -- 0%
o Stress balls -- 0%
o Coffee/travel mugs -- 0%
Do you have a question you'd like to see in a future poll? If so, send it to me in an e-mail. workinghard@helpingusellu.com
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Wrapping Up
Well, I hope you picked up a few good ideas today and I look forward to being with you again next week. In the meantime, if you have a burning question, shoot me an e-mail and I'll shoot you a reply.
Helping You Sell You,
Scott Gillespie
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Copyright (C) 2009 Selling U, LLC - All rights reserved.
Would you like to reproduce this document?
Please call us at 989.546.7355 for written permission by Scott Gillespie before doing so.
However, go ahead and forward this to as many people as you want!
Selling U, LLC ~ 9825 E. Broomfield Rd. ~ Mt. Pleasant, MI 48858
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