Greetings!
Happy Tuesday again! I hope this finds you with a great start to your week and ready to Rule your World!
This week we'll look at a few of the more common "Laws" that relate to building realtionships, especially as they relate to business and sales. I'm also going to throw in my 2-cents on how I approach these Laws and adapt them to my using. I hope you enjoy this perspective!
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The Golden Rule of Attraction
With a Little Reciprocity Sprinkled In
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attraction [uh-trak-shuhn] -noun 1. the power or act of
alluring, drawing to, inviting, or engaging; 2. an invisible power in a body by
which it draws anything to itself
The past few
years there has been a lot of buzz about "attraction." The principles have been
around for ages, but lately they have gained momentum and popularity. There is
the Law of Attraction, the Law of Reciprocity and the Golden Rule. Each of
these concepts is foundationally appealing and can at their core be good ideals
to live by. Personally, I have my own twist on these laws and rules that puts
each in a different perspective.
Law of Attraction - This law basically
says that what you think about, focus on and meditate on will come to you. Much
has been written on this subject and there has even been a movie (The Secret) made about it. Looking a
little deeper, some say that it is who you are at your core that attracts
things and people to you. Therefore, if you don't like the things you are
attracting, this definition suggests that you need to change who you are.
My take on
this Law is that you not only need to focus on the things you want and be a
good person, but you also need to take action. Keeping the things you want at
the forefront of your mind keeps you alert to the opportunities to attract
these things. Writing the things down further cements your focus on the desired
attraction. But it isn't enough to just write it down...
Click here to Take Action and for twists on the other two Laws...
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AUGUST SPECIAL
Purchase a new 5-page (or larger) website and your e-Newsletter will be designed for free.
This offer is transferable to anyone you know. Heck, you can even use it towards more than one website! Order must be placed before August 31, 2009
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Helping YOU!
Quick Hits to Help You Out
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Generate leads through speaking
One way you can generate leads is to speak at local events and meetings. Groups, organizations and clubs are always looking for guest speakers to speak at their meetings, usually at lunchtime.
Here is what you do: Pick a topic you are an expert in and put together a 15-20 minute presentation on it. Be sure it is general enough that it can potentially be of value to your whole audience, Next, make it simple enough to be understood by everyone. This can be done by selecting four or five key points and speak for 3-4 minutes on each point.
The only time you'll want to say where you are from is right up front when you introduce (or re-introduce) yourself. Once you begin to speak on your topic, stick to your topic and do not go into self-promotion mode. Nobody cares at this point what you do. Their interest and their reason for having you is to learn more about your topic -- not to hear a commercial about your products or service.
So how do you get the leads? When you are done with your presentation, tell people that if they have questions or would like to have more information on your topic to write "More Info" on the back of their card and that you can follow up with them at a later time.
Speaking puts you in a position of authority. Use this to build your position in your industry and community and to keep your sales funnel full!
Do you have a question, challenge or opportunity that you'd like a little insight on? If so, e-mail it to workinghard@helpingusellu.com.
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Referring back to the featured article...
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"Which of the three Laws/Rules do you live by?"
o The Law of Attraction
o The Law of Reciprocity
o The Golden Rule
Your answers are and will remain anonymous, so...
Click here to submit your answer
Last week's question and results...
"What would you say is the biggest benefit of using e-Newsletters?"
o Awareness -- 0%
o Relationship Building -- 100%
o Immediate response/delivery -- 0%
o Cost effective -- 0%
o Track activity -- 0%
o Gaining insight -- 0%
o Segmenting your audience -- 0%
Do you have a question you'd like to see in a future poll? If so, send it to me in an e-mail. workinghard@helpingusellu.com
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Wrapping Up
Well, I hope you picked up a few good ideas today and I look forward to being with you again next week. In the meantime, if you have a burning question, shoot me an e-mail and I'll shoot you a reply.
Helping You Sell You,
Scott Gillespie
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Copyright (C) 2009 Selling U, LLC - All rights reserved.
Would you like to reproduce this document?
Please call us at 989.546.7355 for written permission by Scott Gillespie before doing so.
However, go ahead and forward this to as many people as you want!
Selling U, LLC ~ 9825 E. Broomfield Rd. ~ Mt. Pleasant, MI 48858
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Quote of the Week
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"The people at the very top don't work just harder or even much harder than everyone else. They work much, much harder."
~ Malcolm Gladwell
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