Coravida-
Heart + Life
My friends at Integris Marketing were given the task of naming and branding a line of products supporting healthy life in the Latino community. One of the names they created was Coravida, from Corazón (heart) and Vida (life).
They asked me to create friendly and lively typography and hand-crafted lettering for the logotype. The designs, at left, are samples from my study.
Unfortunately, none of these studies was selected, because the client went with a different name for the product line. But, I was particularly happy with the top design, so you get to see all of them.
Aloha,
John
808 333-5048
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