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CPD Monthly Newsletter 
December 2009  
The USC Center on Public Diplomacy (CPD) is a partnership of the USC Annenberg School and the USC School of International Relations

Outside Events of Interest
A listing of PD related events taking place around the world. Send details of your event to cpdevent@usc.edu for inclusion.

The US-Israeli Relationship: Where is it Going?
Woodrow Wilson International Center for Scholars

December 08, 2009
Venue: Ronald Reagan Building and International Trade Center, Washington, DC


The Future of U.S.-Egypt Relations: A View From the Next Generation
Woodrow Wilson International Center for Scholars

December 09, 2009
Venue: Ronald Reagan Building and International Trade Center, Washington, DC

International Engagement with Somalia
United States Institute of Peace

December 9, 2009
Venue: United States Institute of Peace, Washington, DC


Evaluating China's Soft Power and Public Diplomacy: Methods, Messages, and Impact
Chatham House

Thursday, December 10, 2009
Venue: Chatham House, London

Can Corporate Social Responsibility Survive the Recession?
Chatham House

Friday, December 11, 2009
Venue: Chatham House, London


America, Europe and Global Security: Convergent Goals, Divergent Capacities
Woodrow Wilson International Center for Scholars

December 14, 2009
Venue: Ronald Reagan Building and International Trade Center, Washington, DC


International Development Program Speaker Series
AU School of International Service

January 29, 2010
Venue: American University, School of International Service Lounge, Washington, DC
Message from the Director

As we move into December, CPD is particularly busy.  I have just returned from a trip to Syria, Qatar, and Egypt, where I spoke about public diplomacy issues and found that academic and diplomatic interest in the field is growing rapidly. 

We are about to publish the third paper in our CPD Perspectives in Public Diplomacy series, "The Kosovo Conflict: U.S. Diplomacy and Western Public Opinion," by Mark Smith, who was CPD's Public Diplomat in Residence last year.  We are always happy to receive submissions to be considered for publication in this series, and you can find a call for papers on our Web site.  Another publication of note is the paperback edition of the critically acclaimed "The Cold War and the United States Information Agency," by Professor Nicholas Cull, director of USC's Master of Public Diplomacy program. 

Looking ahead, we are planning our major conference, "Science Diplomacy and the Prevention of Conflict," which will take place at USC February 5, 2010, and will be open to the public.  More details about that in next month's newsletter. 

Philip Seib, Director
USC Center on Public Diplomacy

CPD Announcements

CPD Perspectives Issues Open Call For Papers
The Center's new series, CPD Perspectives, is issuing an open call for papers beginning in January 2010. For more information about content and the submission process, please read the complete announcement.

CPD Perspectives: The Kosovo Conflict
In the most recent issue of CPD's Perspectives on Public Diplomacy, Mark Smith discusses "The Kosovo Conflict: U.S. Diplomacy and Western Public Opinion," paying particular attention to public diplomacy strategies.

Association of Public Diplomacy Scholars to Blog on CPD's Website
USC's APDS (Association of Public Diplomacy Scholars) has joined forces with the USC Center on Public Diplomacy to offer analysis and commentary to the CPD Blog.


CPD Announces New Advisory Board members
The USC Center on Public Diplomacy is pleased to announce the selection of new members of its Advisory Board. The Board is responsible for guiding and supporting the development of the Center as an international resource.

CPD University Fellow Nicholas Cull's Cold War/USIA Book Released in Paperback
CPD University Fellow and Director of the USC Master of Public Diplomacy Program Nicholas Cull's most recent book, The Cold War and the United States Information Agency: American Propaganda and Public Diplomacy, 1945-1989 has just been released in paperback by Cambridge University Press. A launch event will take place in Washington, DC on Thursday, December 10.

Seib Foreign Policy Article Included in Routledge Companion to News and Journalism
Director Philip Seib's article, "Defining Influence, Balancing Power: News and Foreign Policy," is included in the collection of essays recently published in the Routledge Companion to News and Journalism, edited by Stuart Allan.

CPD Director Seib Speaks at Johns Hopkins roundtable in Washington, DC
CPD Director Philip Seib participated in a roundtable, "Winning Hearts and Minds: American Public Diplomacy in the 21st Century," on November 16 at Johns Hopkins University's Washington DC Center.

More CPD Announcements...
  CPD Events

Public Diplomacy and the United States Information Agency
CPD in Washington
6:00 PM, Thursday, December 10, 2009
Venue: USC Washington DC Office
Salman Ahmad: Rock and Roll Refugee Relief
CPD Conversations in Public Diplomacy

4:30pm-6:00 PM, Tuesday, January 19, 2010
Venue: USC; ASC 207
{event_image_alt} Benjamin Goldsmith & Yusaku Horiuchi: Global Public Opinion, US Foreign Policy and Public Diplomacy
CPD Conversations in Public Diplomacy

12:00 PM, Thursday, January 28th, 2010
Venue: USC; SOS B40

Science Diplomacy and the Prevention of Conflict
A CPD Conference

Friday, February 5, 2010
Venue: USC Davidson Conference Center; Board Room

View recent events ...
  CPD in the News

Rockower's exhibition "21st Century Family of Man" Reviewed on GlobalPost
An exhibition of photographs by CPD Contributing Researcher Paul Rockower, "The 21st Century Family of Man," was reviewed on November 22 in GlobalPost's photography section, "Full Frame." The article, and selected photographs, can be viewed on the GlobalPost site.

CPD Research Fellow Cynthia Schneider discusses American Idol at TED Global Conference 2009
CPD Research Fellow Cynthia Schneider discussed the global effect of reality-TV at July's TED (Technology, Entertainment, Design) Global 2009 Conference. View her talk, "The Surprising Spread of 'Idol' TV," on the TED website.


View more CPD in the News headlines...
CPD Blog


WHY NO CHANGE TEN YEARS ON?
Posted by Mark Dillen

DOUBTING DUBAI'S DOUBTERS
Posted by John D'Agostino

CRICKET DIPLOMACY AND PAKISTAN
Posted by APDS Bloggers

GETTING TO KNOW (OR UNDERSTAND) EACH OTHER: US-LEBANESE DIALOGUE FOR DEMOCRATIC REFORM
Posted by APDS Bloggers

CAN U.S. PUBLIC DIPLOMACY BUILD ON ITS HISTORY?
Posted by Geoffrey Cowan

TAKE A BOW
Posted by Mark Dillen

PUBLIC DIPLOMACY AND THE LEGITIMACY OF THE PALESTINIAN AUTHORITY
Posted by Abeer Al-Najjar

YOU CAN BANK ON IT
Posted by Mark Dillen

TALKING ABOUT PUBLIC DIPLOMACY IN THE MIDDLE EAST
Posted by Philip Seib

BUSINESS-LED DIPLOMATIC ACTION
Posted by Cari Guittard

View more blog posts...
CPD Publications

CPD Perspectives: The Kosovo Conflict

In the most recent issue of CPD's Perspectives on Public Diplomacy, Mark Smith discusses "The Kosovo Conflict: U.S. Diplomacy and Western Public Opinion," paying particular attention to public diplomacy's crucial role in the conflict.

As Smith puts it, "[A]ll understood that the looming conflict in Kosovo... would be in the end a battle for Western public opinion. NATO could not be defeated in a war on the ground or in the air; it could only lose the battle for public opinion - but that would mean losing everything."

CPD Perspectives is a periodic publication from the USC Center on Public Diplomacy, and highlights scholarship intended to stimulate critical thinking about the study and practice of public diplomacy.

To order hard copies, please send an email to cpd@usc.edu.
RSS Feeds Public Diplomacy in the News (PDiN)
CPD's regular aggregation of news articles and opinion pieces on public diplomacy from sources around the world (via RSS FeedTwitter and delivered to your inbox as a daily or weekly newsletter.)

Below is a sample of recent PDiN headlines:

Cultural Diplomacy

Lend Me Your Ears: US Military Turns to Contractor Linguists
Defense Industry Daily

Government Public Diplomacy

Two Science and Technology Agreements Signed in Brussels
CORDIS News

Media & PD

Korea, Singapore seek media ties
Korea Herald

New Technology
Turkey to launch "public diplomacy" on Internet
World Bulletin

Non-State PD

Akunyili to Convert Rebranding Campaign to Peoples' Movement
M2 Online

Public Opinion
A short-sighted agenda
The Times of India

Soft Power
Chu Shulong on the Development of the U.S. and China, and the World Order
Asia Security Initiative

Nation Branding
Dubai to Undertake 'Nation Branding' to Evoke Heritage Alongside Wealth
Khaleej Times
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