TOPThe Mendelson Solutions Digest
Technology News YOU CAN USE! October 2009
In This Issue
QuickBooks Tip
MENDELSON News
Quotable Quotes
Notes from the Field...
What's New in QB 2010
Does Your Business Plan Need a Tune Up?
QuickBooks Solutions

QuickBooks Tip


Did you know that QuickBooks has many keyboard shortcuts, allowing you to work faster?  Here are some relating to date fields:

+ (plus) - Next day 
- (minus) - Previous day
T - Today 
Y - First day of the year
R - Last day of the year
M - First day of the month
H - Last day of the month
W - First day of the week
K - Last day of the week

MENDELSON News

> Aug 2009 - Mario Nowogrodzki selected to the Intuit Solution Provider Advisory Council for 3rd CONSECUTIVE term -- the only individual in the nation to hold such honor and distinction.

> Mario Nowogrodzki to speak at these UPCOMING EVENTS:
- 2010 What's New from QuickBooks seminar - Ft Lauderdale, FL; Nov 17, 2009 (click here to register...)
 
- The Sleeter Group's Next Generation Accounting Solutions Conference - Orlando, FL; Nov 9-12, 2009
 
- Association of Cuban-American Certified Public Accountants - Miami, FL; Oct 22, 2009

- Alpha Kappa Psi Fall Seminars, Oct 30 (Hollywood, FL) and Nov 13, 2009 (Miami, FL).
Quotable Quotes

Be sure you put your feet in the right place, then stand firm.
-Abraham Lincoln 

Nobody who ever gave his best regretted it.
 -George Halas
 
Management is efficiency in climbing the ladder of success; leadership determines whether the ladder is leaning against the right wall.
 -Stephen Covey
 
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954.447.0250

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813.421.0801
Mario Nowogrodzki, CPA/CITP
Notes from the Field...

MARIO NOWOGRODZKI, CPA/CITP
Founder and Principal

Greetings from Chicago!  This is normally the space occupied by the regular "From the desk of..." feature, but this month I take advantage of my being in the Windy City to report from the field -- live, from the 2009 Intuit Solution Provider Summit, the annual conference of QuickBooks' mid-market resellers.  Due to our firm's overwhelming success in customer acquisition, customer retention, and customer service, I was invited to participate as a panelist in a discussion on how to increase and generate new business in these economic times.  The session was a resounding success, drawing the largest attendance of all the conference seminars and getting rave reviews about the valuable mindshare.

A day prior to the actual conference, as part of the Intuit Solution Provider Advisory Council, I participated in a day-long meeting to help define and shape the present and future of this reseller program.  As the only member since the formation of the council three years ago, I led several discussions including market definition, product segmentation, integrated software solutions, engagement of the ProAdvisor community, among several other topics.

Thank you and great big Chicago wave to everyone!
...MARIO
QuickBooks 2010
What's New in QuickBooks 2010

One week prior to the conference, Intuit announced the release of the newest version of QuickBooks software suite: QuickBooks Pro/Premier 2010, QuickBooks Enterprise Solutions 10.0, and QuickBooks Point of Sale 9.0.  Officially out since Sep 28 2009, the latest version of QuickBooks financial is packed full of new and exciting features.  Some of the highlights:
  • Electronically attach documents to QuickBooks transactions to stay organized with QuickBooks Document Management
  • Entering large amounts of list data is now as simple as copy & paste from Excel thanks to Add/Edit Multiple List Entries function
  • Instantly see how you are doing using the improved Company Snapshot - customizable for your needs
  • Spend less time hunting for the right report with an improved Report Center
  • Get one-click access to your everyday tasks using the Favorites Menu
  • Choose between the previous Online Banking experience from QuickBooks 2008 (register view) or the re-designed Online Banking Center (side-by-side view)
  • More Customer, Vendor, and Item custom fields, now available in different data formats (QB Enterprise only)
  • 15-20% performance improvement
If you have any questions on the newest QuickBooks version, I welcome a consultation to explore how QuickBooks 2010 / Enterprise 10.0 is right for you.  In addition, we will be hosting a seminar on Nov 17 2009 on "What's New in 2010 from QuickBooks", to be held at the Hilton Fort Lauderdale Airport; click here to reserve a spot!
Does Your Business Plan Need a Tune-Up?

First, do you even have one? A comprehensive business plan is a must when you're applying for a loan or venture capital, or if you're going to take on business partners.

But it's a good idea to have one even if you're humming along on your own funds. It's much easier to gauge your progress and make strategic decisions if you've laid out a clear road map. If you didn't create a business plan before you started your business, it's not too late.

And if you have one, maybe it's time to dust it off and see if it needs a tune-up. According to the Small Business Administration, a business plan should always be a work-in-progress, subject to regular tweaking.

Several Elements

A good business plan should consist of several related elements. Here are the most important:
- Executive Summary. Write this last, as it encapsulates who your company is and where you're headed.
- Market Analysis. What is your target market, and who is your competition?
- Company Description and Organization. What does your business do? Who does what?
- Marketing and Sales Strategies. How are you marketing and selling your products and services?
- Service/Product Line. What are you selling? What else do you plan to sell?
- Financials. Break out Excel. These will range from simple tables to full-blown spreadsheets (balance sheet, break-even analysis, cash flow, etc.).
- Funding Requirements. How much money will you need? How will you use it?
- To be useful (and to increase your chances of obtaining funding, if that's your goal), be brutally honest and specific. Not good with grammar and spelling? Ask someone who is to edit it.

Business plans are lengthy documents, but don't put your potential readers to sleep. Be concise.

Don't Go It Alone

Knowing the framework your business plan should follow may not be enough: You should lean on the experts.

The Small Business Administration has a good site that provides resources for starting and maintaining a business. One of the topics covered is business plan creation. You may also want to consult with your accounting professional and/or your attorney as you're designing or redesigning your business plan.

A Good Roadmap

Goals are, by nature, attainable and measurable. Your business plan should not only serve as an attractive prospect for funding, but a guide for you as you continue to hone the framework of your business. Visit it often, and solicit input from your key employees. Keep it tuned up, so it's ready at a moment's notice should a potential investor or banker want to see it.



Founded in 1992, Mendelson Consulting specializes in QuickBooks Solutions and Information Technology consulting services.  In 2008, Mendelson Consulting was recognized with two prestigious distinctions awarded by Accounting Technology magazine: 'Killer VAR', acknowledging our commitment and character as a value-added-reselling (VAR) organization, and 'Technology Pacesetter', recognizing our reputation among peers and participation on advisory boards and speaker panels at industry events.

We were the first charter member of the Intuit Solutions Provider Program.  Mario Nowogrodzki currently serves on the Intuit Solutions Provider Program Advisory Council--the only consultant in the nation to serve since program inception, for three consecutive terms.

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