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Ride West BMW - E-Newsletter
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May 2012
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Parts & Apparel Swap!
Saturday, May 12, 2012
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This Month At Ride West BMW
Click for more information and for registration link
Ride West 2Fast Track Day & School 
Wednesday, May 9, 2012
Pacific Raceway
Saturday, May 12, 2012
9a.m. to 5p.m.
Team Ride West Dinner
Tuesday, May 15, 2012
Cafe Veloce @ 6:15p.m.
Sunday, May 20, 2012 Meet @ Ride West 10a.m. PSS Adventure Camp Fri-Mon May 18-21, 2012 Roy, WA For more info: e-mail Dave Preston at team@ridewest.com |
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Motorcycle Chats
The Lighter Side of Motorcycling
Ride West GM Dave Swezey and Team Ride West manager David Preston have over 75 years of riding experience between them. This month they discuss humor, laughter, and the various funny things that have happen on motorcycles. DP: Dave, for this month's topic I've selected humor and funny incidents on motorcycles, and I suspect this may be a long chat! Think back over your decades of riding and settle on what you can recall as the first funny thing that happened to you on a motorcycle?
DS: As a teenager, I knew just enough about mechanics to be dangerous, but certainly not enough to be competent. Struggling to get my first moped running was certainly humorous. A buddy and I tied it to the back of my parents' car and proceeded to drag it down the street to "bump" start it.
DP:I suspect that what we laugh at now was not all that funny at the time. My first "funny" experience came as I was riding my first motorcycle home from the home of the person who sold it to me. It was a 250cc two-stroke, I had never had a riding class (they did not exist) and nobody in my family had ever ridden a motorcycle. All I had was a few years of reading every copy of every motorcycle magazine I could find. My first ride was about ten miles of suburban roads and streets, with my Dad following me in his car. What could he have been thinking? I remember killing the engine at every stop sign as I tried to take off, lurching to a clumsy stop in the middle of the intersection. A 250cc two stroke Yamaha needs some revs to get going, and I was simply too excited, scared, and inexperienced to give it enough throttle. [Read More] |
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Parts Department Spring is Here!
The ski parka is back in the attic and the ventilated riding jacket has taken its place in the closet. We also know it's spring because we've seen more new batteries fly out the door in the last two weeks than we have in... well... about a year! Now that we're getting busy, you may notice that there are times when it is difficult to get through on our phone lines (especially on our two busiest days, Tuesday and Saturday).
We're doing our absolute best to prevent that from happening, but if you find we're we're momentarily unavailable, PLEASE leave a detailed message with either on our voice mail or the receptionist... we promise we'll get back to you just as soon as the next person is free, plus we'll have all of the info we need in already in front of us. Or, you can always email us.
Did you know that the Ride West is one of the largest suppliers of BMW OEM parts independent shops and municipalities in the Northwest? Chances are good that if you have a trusted mechanic in WA, OR, or ID... or see a police RT-P zoom by on the highway, Ride West-sourced parts are there! We love building relationships with these types of customers and are always looking to find more... if you know of a small local bike shop, or a BMW-riding motor officer in your local P.D. who might benefit from our services, let us know at parts@ridewest.com!
Bill Niwa - Apparel Manager - apparel@ridewest.com Jeff Conlin - Parts Manager - parts@ridewest.com
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Safety Corner
Rick Wallace - You've Got To Be Kidding Me
The other day, while teaching the scene safety portion of the Motorcycle Crash Scene Safety Course, one of the students shared a story. My response, along with others in the class, was: "You've got to be kidding me!?!"
Imagine this. Here you are, riding one of your favorite and familiar routes near your home, enjoying the fall colors, the smells, and the road. Suddenly, you notice skid marks and freshly disturbed gravel and dirt at the side of the road. You stop, safely park your bike (an important component of the MCSS course) and walk briskly back to check. When you reach the skid marks, you look over the edge and see a motorcycle and rider about 100-150 feet down the steep embankment. The bike is wedged between trees and a rider in leathers is under it. Assessing the scene, you call down to see if the rider is able to respond. [Read More]
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OH YES, It's Free!...
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Free Coffee!
- Free Doughnuts - Every Saturday!
- Free Earplugs!
- Free Wireless!
- Free Insurance Quotes - For your motorcycle, auto, RV, ATV, & home!
- Free Demo Rides - Extended
- Free Used Bike Inspection
- Free Service Loaners!
- Free 30 Point Inspection
- Free Seminars & Clinics
- Free "Club Room" for your events!
- Free Shower facilities for travelers!
- Free membership in Team Ride West!
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Tech Tip Of The Month
Happy Spring Everyone!
Chains, sprockets and center-stands, oh my! Ten years ago BMW had one model with a chain; now they make half-a-dozen. A chain-drive requires more maintenance than a shaft or belt drive. It's not difficult, but an absolute must if the life and longevity of the chain and sprockets are to be retained. A drive-chain should be checked regularly and lubed every 500 miles; more often if you are riding in the rain.
This may sound like overkill, but it can mean the difference between a chain and sprocket lasting 4,000 miles or 20,000 miles. And, at $500 dollars or so to replace (that's right, they're not warrantable), it's a valuable investment of your time and effort. With a center-stand your time and effort are significantly reduced, and this equipment will make any service operation easier and less stressful.
If your cycle doesn't have one, we can put a genuine BMW center-stand on for you. If you have any questions about the parts involved, or the type of drive your bike has, please don't hesitate to contact us, we are always ready to help!
Mark Eddy
Service Manager
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Ask MotoAdventureGal NEW! Helping the Industry One Ride at a Time
A couple of years ago I took a long motorcycle ride. My helmet time became the incubator for my dreams, goals and desires. I was on the road alone for seven months, and the ever-changing landscape provided extremely fertile ground for formulating my current career path - empowering other women riders to hit the open road and ride their dreams.
My long trip's big "aha" moment for me was to take the most asked questions about my solo riding - "Are you alone ... Aren't you scared ... How do I do what you do?"- and blend them into a personal mission statement. Instead of working my 9-to-5 corporate job, I now ride, write and consult with motorcycle dealers to bring more female riders through their doors.
Last year I launched the Women's Empowerment Motorcycle Tour with my friend and colleague, Karen Thomson, of AVID MotoTours. It's a new concept for motorcycle tours. We combine pre-trip coaching, on-tour seminars and post-tour personal mentoring to inspire women to get on their own bikes and explore. We leverage our combined 50-plus years of riding experience into an educational and empowering experience for women who want to take the next step beyond the basics and begin touring on their own.
For Pam Graves, one of our First Women's Empowerment Tour (WEMT) members, her big "aha" moment was learning on tour that "hanging off the bike around a corner really does work and feels great!" After a motorcycle accident prior to the tour, her confidence was shattered even more than her Star Stryker. Touring with us on a 2007 Harley-Davidson Softail Deluxe, she regained confidence and learned strategies for caring for herself and for her motorcycle while on the road. "I learned a great deal from WEMT, including what and how to pack for traveling, how to find alternative routes, how to stay safe, and how valuable it is to connect with the local people for information about the area as well as travel tips. After taking this tour of the Northwest with WEMT, I would definitely return to the area. I am much more confident about touring on my own now," says Pamela.
We've had tremendous support from the industry for the Women's Empowerment Motorcycle Tour. REV'It! Generously donated a jacket to the tour that we offered as a prize for a post-tour mileage contest, which helped us further encourage the ladies to continue riding. Rose Kincart of Warm & Safe sponsored Karen and I with heated jacket liners, and many other companies sent along product information and discounts exclusively for our tour members.
Owner and dealer principal Ann Thye of Ride West BMW (sister dealership to South Sound BMW) has also been extremely supportive of the WEMT tour. Because our flagship WEMT Pacific Northwest tour is based in Seattle, through GM David Swezey our tour members have a priority-status repair shop as well as a gathering place for women riders in the Pacific Northwest. They've also given us a place to ship motorcycles and gear as necessary, as well as a venue for evening programs encouraging women to ride.
Looking back on all my roads trips, it's easy to see how every mile brought me one step closer to living a life I love. Through my passion for motorcycling and viewing the world from a two-wheeled perspective, I'm able to see how that has translated into other areas of my life. I am more open, more confident, and I am more capable of handling whatever comes my way. I'm excited to see what the next "aha" will be.
About MotoAdventureGal:

Alisa Clickenger is MotoAdventureGal. On a motorcycle she's crossed the USA multiple times, ridden up to Alaska, all over Europe, and traveled solo to Argentina in 2009. She rides and writes for a living, and leads a women's motorcycle tour that teaches and empowers women to tour in groups or alone.
Two tours are offered this year-a Pacific Northwest Tour (June 21-30, 2012) and the AMA Women & Motorcycling Conference Tour from Denver, CO to Carson City, NV (July 20-26, 2012) . Her web site is and e-mail are:
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A Message From Our Owners
Big Plans for Ride West BMW

A recent issue of Seattle Magazine had an article (actually a series of articles) dealing with the issue of traffic gridlock throughout King county. There was a nice history of the debates and actions that have taken place over the past fifty years or so to bring us to our present woeful state. We remember the Washington legislature talking about improvements to the 520 bridge back in the 1960's, forecasting that if we did not start planning now (then) there would be trouble in the future. And this was just a decade after they built the major freeway through town under what would be the Washington State Convention Center. There were nice write-ups on the progress that is now being started on the tear down of the Alaska Way Viaduct and the boring for the State Route 99 tunnel. They talked about the upcoming construction of the new 520 bridge and the mess that this will entail in terms of trying to navigate throughout the region. They talked about Seattle's rail, monorail, lightrail, streetcars and bus lines and how they will all intersect in an effort to move people from one place to another. They talked about providing sidewalks for pedestrians and, of course, Mayor McGinn's bike initiatives. And then they talked about the automobile and the problems that all of the single occupant vehicles are creating, the cost of all of this and where the money is supposed (emphasis on supposed) to come from.
This brings us to the gist of this missive. There is one major omission from this entire presentation of articles: Not one mention of motorcycles or motor scooters. You would think that someone in the editorial staff at this magazine would have thought of the obvious, and that is to suggest an alternative that most of the rest of the world has been utilizing for decades. If you travel to almost any major city in Asia, Central or South America, Africa or Europe, it is pretty hard to miss the fact that certainly one of the most important means of transportation is a motorized two-wheeled vehicle. And it makes perfect sense. They can fit several scooters in the same space that a car occupies in a traffic lane; parking is condensed to about one (for a standard sized car) to six or eight; gasoline consumption is minimized; wear and tear on the roadways is considerably reduced due to the much lighter vehicle weight; and so on. We wonder why these types of articles continually miss one of the most obvious answers to our regions' transportation problems. Matter of fact, we're going to pass this on to the magazine---perhaps they will either do a segment entirely on this issue or at least include it in future articles.
Ann and Keith Thye
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| $200.00
Referral
Coupon!
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Need a quick $200 bucks? Print out this coupon and bring it in with a friend, neighbor, co-worker, heck...even a total stranger, on their first visit, and if they purchase a new BMW, from Ride West BMW, then will give you a $200 Gift Card or $100 cash, which you can use in any department. You can use this coupon as many times as possible but you can only get one gift card per sale. So let all your friends know that BMW makes a motorcycle that meets everyones needs, style, and adventure, we even have a bike that gets 70 MPG, has heated grips and ABS standard, and that is only $8165* Did I mention.....we have a zero down option and you can get 90 days to first payment on approval of credit with BMWFS! (Lets see....ride all summer without payments...where do I sign!)
| | Offer Expires: May 31, 2012
*Includes freight but excludes dealer handling, tax, title, and licensing
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