 The Buzz
I've held enough interviews to know that many VARs don't do a great job of marketing to their customers. Lack of marketing budget need not be an excuse. There are many free things you can be doing to get in front of your customers.
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 Business Tip
Making pricing changes or new pricing decisions is tricky business. Relying on gut feel and what seems intuitive to the executive team, marketing team and sales team is inadvisable, and will likely lead to sub-optimal decisions.
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 Ask Our Legal Expert Dear Mr. Goldberg,
Several years ago one of our customers was breached. The forensic audit mentioned several PCI vulnerabilities including the use of pcAnywhere. The customer looked to us for contribution for the fines, penalties, and costs. We work hard to assure compliance with all PCI requirements and agreed to compensate our customer a portion of the costs. I have now learned that the source code for pcAnywhere was stolen on 2006 and the breach may not have been prevented regardless of what we did. Do we have any recourse? - Remote Access
Read Goldberg's Response |
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 Ask The Management Expert Dear Mr. Kahrs,
How do you handle employees who just can't seem to prioritize their work?
Read Response |
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Member Announcement
Congrats to ScanSource...named an America Hero Company!
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Are You Certified?
Be sure to renew or apply for your certification today - start the new year off by separating yourself from your competition. Not sure how to get started? Click Here
RSPA Expands RetailNOW 2012 Expo Hall
Great PCI Article
'Fraud Mythology' - PCI article worth reading. Click here.
NRA Announcement
NRA invites RSPA members to join them for Public Affairs Conference. Click here for more information. |
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How to Create an Online Listening Post for Your Business
Wednesday, March 14th, 2:00pm EST
Social media is only effective if you can hear the conversation; listening is always the first step in an effective strategy. In this session learn how to construct a basic 'listening post'. By listening to the conversations going on in the online world, you can gain insight into customers, competitors and the industry.
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Newly RSPA Certified:
Ambit Technologies
Bozzuto's - RTS
Data Cash Register
Harbortouch
Profitech Hospitality Group
Retail Management Solutions
Smart Power Systems
Systems and Supplies, Inc.
Congratulations to our First Premier Certified Company!
Comprehensive Retail Solutions, Inc.
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ISIS | www.paywithISIS.com
Click here to meet this new member. |
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 Check out pictures
from INSPIRE2012!
View INSPIRE Pictures |
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