Culture to Engage
Making a Stand to Engage Your Business
August 2009
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Make your stand for engagement
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and make your business outstanding
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Employee engagement doesn't just happen.
A small percentage of your workforce comes on board ready to engage. They exceed expectations and keep their engagement humming all on their own.
That's not the case with the majority of your employees. Most employees do what is expected of them. No more. Their engagement rests at the "as needed" level. Numerous surveys bear that out, industry by industry, year after year.
Making engagement a dynamic reality among the majority of employees requires your making a stand. Your stand must demonstrate that
- Employee engagement means something as a principle for your business.
- Leaders, managers and employees are expected to support that principle.
- Your business culture holds engagement as a cultural imperative.
- You implement strategic and tactical procedures to increase your employee engagement continually.
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| 3 reasons to stand up for engagement
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and make your engagement stand out
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So, let's be specific about results that your stand for employee engagement can return to you:
Customer Satisfaction, Loyalty, and Referrals
Customers prefer doing business with workers who positively engage with them. That is one form of employee engagement. More than that, employees who engage in the work itself--whether it is customer facing or not--extend engagement energy to the customer. Those customers routinely show greater satisfaction, remain loyal to the business, and send back more friends and family.
Every business seeks these customer attributes.
Employee Recruitment and Retention
Candidates serious about hiring prospects and who demonstrate high levels of talent pay close attention to the quality of current employees. Engagement is an observable quality that attracts candidates, candidates with high engagement potential.
Engaged employees are more likely to enjoy their work and generate higher employee satisfaction scores. Enjoyment and satisfaction, coupled with engagement, increase an employee's chances of staying with the company for longer time span.
Improvements in hiring and reduced turnover
save expenses for any business.
Performance Improvement
An employee base's performance level, no matter how strong, always offers improvement opportunity. Such improvement provides for a variety of business benefits: increased earnings, greater margins, improved safety, greater quality of production, and more.
Engaged employees demonstrably seek to improve their performance on their own. The satisfaction they derive from engaging in their work inspires them to do the work better. That in itself is engagement; that engagement further satisfies their desire to perform with excellence.
What business does not want performance excellence?
An organization's executive and leadership teams must make, rather than merely "take," the stand of commitment to employee engagement. Chances are that now it's time for the people at the top of your business to define and design, to make the stand for a Culture of Engagement.
This week (August 24-28) my blog, Culture to Engage, will provide even more reasons, tips, and strategies to help your business make a stand for the Culture of Engagement.
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Ready to make a stand?
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Quit hopping around
your business culture.
Take a look.
Give a listen.
Make a
stand.
Executive Culture of
Engagement
A retreat to
define/refine.
Visit the web.Send me an e-mail.Give a call:
888.635.2425 |
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NO COST TELECLASS...TODAY!
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Engaged Performance: Key to High-Performance Culture
Today, 8/25, at 5 pm EDT, 4 CDT, 3, MDT, 2 PDT
Click here for dial-in information.
I will e-mail your handout.
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Join me to learn:
- Shared but different responsibilities of executives, leaders, managers
- Critical role a manager plays in engaging employees...and why
- Value of identifying your business's C.O.R.E. of Engagement
- How to shift managers for directing to developing...and engaging.
This monthly C.O.R.E. Teleclass is free today because of my goof! The treat's on me and I promise you an info-rich, high-energy 60 minutes, followed by all the Q&A you want. |
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Timothy Wright
Wright Results, Inc.
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