I have 27 days left as editor of
Speaker magazine, the official
publication of the National Speakers
Association. My last issue is off the press
and in the mail. Don't be sad. I knew it was
coming, as does every editor. Each year
brings a new president , leadership team and
theme, ours being "NSA Rocks."
For my last hurrah, I pulled rank and wrote
the cover story myself--on Alice Cooper and
his book Golf Monster: A Rock 'n'
Roller's 12 Steps to Golf Addiction. NSA
President (for 27 more days) Mark LeBlanc
gave me a copy of the book, saying whether
you play golf or not (I don't)*, or
like Alice Cooper or not (I do), it's
actually a great business book.
Mark is right. Talk about being anything but
blah, besides being a guy with a girl's name,
Alice Cooper is credited with being the
inventor of shock rock, with concerts that
were (and still are) an elaborate stage show
unlike any others. Without having to go to
the extremes that he did, we can all learn
something from this successful performer,
philanthropic, recovered alcoholic, and faithful
man who was accepted, befriended and esteemed
by the likes of Bob Hope, Salvador Dali,
Groucho Marx and Tiger Woods. If you play
golf, you'll learn even more!
If you'd like to read the article I wrote,
you can download the free PDF on the
Bookstore page of my web site. Yes, you have
to scroll past the stuff that's for sale
first. What
kind of marketing maven would I be otherwise?
*I don't play golf, but did take
lessons as a
teenager. Every now and then I'll goof around
with friends. I'd be a rich woman if I had a
dollar for every time I heard "You have a
beautiful swing; why don't you play?"
