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The Quality of Your Product Doesn't Matter (That Much)
Marketing for "Bruno" led to sky-high first day attendance numbers | This month's feature article comes to us from Darren Hardy, Publisher of Success Magazine. Darren discusses his observations about how a product's "top selling" status may not necessarily have anything to do with its quality, but rather the marketing message behind it.
"It is not necessarily the best, the highest quality, highest class, most refined people that make it to the top... it is the ones who market themselves, network themselves, position themselves with credibility amongst their peers and demonstrate their growing and developing selves to the circle around them that end up at the top of the sales organization."
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Local Business Feature: Clear Blue Promotions
Clear Blue Promotions offers the best selection of staple promotional items like: pens, hats, apparel, keychains, bags, and golf merchandise. They work with over 7,000 suppliers and have access to over 800,000 products. Call them today to figure out the best marketing tool for your business.
Jackie Steed, Owner
(951) 452-3856 phone
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Sincerely,
The Team at Dan Mulhern Design |