For any mom who has ever wanted to be in two places at once- Simple Wishes has the solution.

As a leading maker of hands-free pumping bras loved by moms all over the country, Simple Wishes has just made it even easier for

Click here for a video demonstration of the Simple Wishes nursing bra

 breastfeeding women to learn the advantages of pumping, utilize the

 incredible resources available to them, and enjoy every blissful moment of motherhood. 

With the introduction of a step-by-step video on all of the wonderful ways to use their versatile hands-free pumping bustier, along with the launch of their new non-profit website Hands-Free Pumping, new moms can take care of all things they never thought possible with the support of lactation experts, product innovators and other breastfeeding moms just like them.

We had the opportunity to sit down with Joy again, the Business Developer behind Simple Wishes, to get all the details on why she chose to launch these new resources.

Why did you feel it was necessary to create this video on using the Simple Wishes pumping bra for moms out there?

While we know women look at our product and think it's a good idea, we want them to realize how life changing it really is. It's one thing to see a Simple Wishes bra modeled in a photo, but to actually see a woman using it in all the various ways it can be worn

 and used in day-to-day situations, makes all the difference and I think will really inspire women to try hands-free pumping. In this video, you see how Simple Wishes offers a versatile fit (removable velcro panels and a front zipper) to fit changes in size, and you see how to actually use your electric breastpump with the bra (where and how to insert), and how simple it is.

Then of course, you get to see the bra actually being used in real situations. You see a mom who is  working and checking her emails, talking on the phone, enjoying breakfast in the morning, all while pumping- and all things that women still need to do even when they're breastfeeding. To have the ability to do all these things simultaneously really is amazing!

Tell us about your new website, Hands-Free Pumping, and how it came about.

Hands-Free Pumping (www.handsfreepumping.org) is an informational website and resource for breastfeeding moms where they can learn all the different ways to pump hands-free and the options that are available to them. The main goal behind creating this was to help moms 'discover' this incredible new way to pump (turning their electric breastpump into a hands-free pump), and essentially help them achieve their breastfeeding goals.

In addition, the site will also offer free breastfeeding advice on a bimonthly basis from internationally board certified lactation consultants, who will answer all of the frequently asked questions surrounding breastfeeding. There will also be links to resources where moms can find a lactation consultant and breastfeeding advocacy organizations (such as La Leche League and Best for Babes) in their areas.

In doing your research on breastfeeding, can you share some of the statistics you've found that new moms may not be aware of?

Well, according to the Center for Disease Control, in 2006 in the U.S. only 13.6 of babies born were exclusively breastfed for 6 months. This is an incredibly low number! To help put this in perspective, the American Academy of Pediatrics (AAP) recommends that a mother exclusively breastfeed for this specified period of time at the very least. So at 13.6, we're falling very short of our AAP's recommendations.

At Simple Wishes, we feel that this low percentage is due in part to the fact that so many mothers in the U.S. return to work almost immediately after giving birth, on average within the first three months. And while they may have the best intentions to continue breastfeeding their child, they tend to give up out of the frustration that can come from trying to do this at work.  

By launching the Hands-Free Pumping website, we feel we're doing our part, as moms ourselves who have been there in trying to juggle motherhood and a career, to help moms discover a way to lessen their frustrations associated with pumping and find the necessary and accommodating resources that will ultimately help them reach all of their goals for both themselves and their babies.

Below view a video demonstration on exactly how the Simple Wishes nursing bra works!

Click here to check out another milkmakers' exclusive interview with Simple Wishes co-founder Joy.