ESL RULES, LLC Newsletter                     March 2011
marjorie                                                                           
 
Marjorie Feinstein-Whittaker, of The Whittaker Group, and 
Med Speaking book
 
 
   Lynda Katz Wilner, of Successfully Speaking, join together to form ESL RULES, LLC for their joint workshops and training materials. Visit their individual websites at www.successfully-speaking.com and www.prospeech.com.
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Partnering with HR

For those who conduct corporate training, it's important to establish a relationship with HR since they are often the gatekeeper and decision maker for introducing these programs into their companies. According to Sharon Armstrong, HR Consultant/Trainer/Career Coach, "From an HR point of view, accent modification and presentation training can be a valuable resource to our growing diverse workplaces. We want to help each employee grow and develop and create environments that will help them succeed. This is an excellent investment for any company."

 

When choosing a trainer for accent modification, HR managers should consider that they:

  • Don't have the time or skills to help the employees themselves
  • Need to identify experienced and specialized trainers
  • Should offer a service that will help valued employees advance
  • Identify someone with a proven track record of success

If you are looking for excellent resources in HR, click here.

Dear Friends and Colleagues, 

 

Here on the East Coast we can't wait until spring arrives! We look forward to upcoming conferences and new opportunities that it brings.

Convention News

Marjorie and Lynda will be presenting "Innovative Techniques to Teach Stress and Intonation" at the upcoming TESOL Convention in New Orleans from March 16-18. Our presentation will be on Thursday, March 17th, at 10:00-10:45 in Room 219 of the Convention Center.

 

If you are planning to attend TESOL, please visit us at Booth 817, next to Cambridge 360 and Cambridge University Press. We would love to meet with you!  This year they will have expanded Exhibit Hall hours. There will be a preview on Wednesday evening from 7-8:30 p.m. after the Opening Plenary.

 

Our entire line of ESL RULES products will be on sale with convention discounts. That includes RULES (Teacher and Student editions), RULES BY THE SOUND, Medically Speaking, Medically Speaking RULES, Medically Speaking Idioms, and the soon to be released Boston RULES.

 

Take advantage of this generous offer!

 

RULES cover                  RULES BY THE SOUND                  picture of Med Speaking

              MS RULES cover                 msidioms                  BostonRULES

Tip of the Month- Syllable Reductions in English

In English, many words with three or more syllables are "reduced" by eliminating the syllable with the weakest stress so that the word flows more smoothly and naturally. The pronunciation may vary in different regions of the United States. The following are some typical examples. The letters in parentheses are not always pronounced. We have found that this often occurs with unstressed syllables containing the /r/ sound. 

 

lab(o)ratory                ev(e)ry                    fav(o)rite

 

veg(e)table                 basic(a)lly               comf(or)table

 

bus(i)ness                  We(d)n(e)sday        temp(e)rature

 

Please let us know if you have any other RULES about syllable reductions and we will publish it in our next newsletter. Anyone with new RULES that are not in our books will receive a 15% discount on their future book order!

Sample Unit of Medically Speaking Idioms on Website! 
MS Idioms border

Following some of your requests, we have placed a sample unit of our new release, Medically Speaking Idioms, on the website. This will give you examples of the layout, types of idioms, and features of this exciting new book. Thanks for your suggestions!

Look for a review of Medically Speaking Idioms in the convention issue of the TESOL online newsletter and the NY TESOL newsletter, IDIOMS. We will keep you posted when it is published. 
         Refer a Friend      

 

If you refer a friend to ESL RULES and they purchase any of our products before March 10, you will receive a 10% discount on your next purchase. Make sure to tell them mention "Refer a Friend"  and list your name in the comment area of the order page and we will send you an ESL RULES coupon.

Questions or Ideas?

We welcome your questions, ideas, and feedback and will publish answers or ideas in upcoming newsletters. 
 
With best regards,
  
Marjorie Feinstein-Whittaker
Lynda Katz Wilner
 
 
marjorie
  
  ESL RULES, LLC
 
 410.356.5666