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Greetings!
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Welcome to the latest Perfect Wedding Guide newsletter. Jaime and I, along with our intern, Rebecca, think of ourselves as an extension of your marketing team and consider it our job and a pleasure to connect you to brides and other wedding experts.
Our bi-weekly newsletter is designed to keep you up to date on practical ways to grow your business revenue with informational articles, trend reports, networking events, local news and opportunities to meet brides face to face. We hope you will take advantage of the information below. Please feel free to forward our newsletters to other wedding professionals who you think may see the value in these updates. They can join our mailings by clicking the link on the left.
If there is ever anything we at Perfect Wedding Guide, can do for you and your business, please don't hesitate to contact us anytime.
All the best!
Gail Galloway
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Wedding Trends: Pinterest for Wedding Planning
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Pinterest is a great way to both share and browse wedding ideas and is a hit with brides-to-be! Explore creative wedding concepts and designs and "pin" them to a virtual photo pinboard. Use it to organize ideas, find new design inspiration, share your brand and coordinate with brides. Recently we scoured our photo files and created pinboards with an array of wedding planning topics from local wedding venues, cakes, flowers, fashion, and more. There's a lot more to come.
Make sure to follow our boards for local inspiration and to connect with brides! http://pinterest.com/pwgnc/
 Using Pinterest in Your Wedding Business
Expanding Your Wedding Brand Through PinterestThe companies who are using Pinterest in a smart way are building a connection with people who may not be their clients for two or three more years. This site gives them the ability to build trust with these potential future clients early on and the opportunity to reach their friends in the meantime. Read more 6 Ways Brands Can Rock Pinterest
Allyson Lugo of Tailored Occasions said, "We love to use Pinterest with our brides, it's a great way to see what they are envisioning for their wedding." http://pinterest.com/NCWeddings/
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New Bridal Leads & Advertising Special
| 238 new bridal leads were added to the PWG database in December! More to come in the prime planning months January-April. With the most sophisticated database of leads in the Triad and Triangle, you can connect with brides 24/7 through your own login and email blasts.
Get in front of more brides in more places with Perfect Wedding Guide. Save up to 25% off your print and internet listing with our New Year special. Click here for details. |
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You Could Be a 2012 PWG Preferred Advertiser
| Recently, we awarded our 2011 PWG Preferred Advertiser Awards, congratulations to those who won!
American Ballroom
Carolina Weddings USA Covered in Style Good Time Photo Booth Natasha F. Wayne Events Passion Parties by Trenda Southern Gold Leaf Cakes The Loft at Union Square
You may be wondering how you can be awarded this prestigious honor... well, all you have to do is get 3 or more positive reviews (3 stars or better) on your online listing. We also plan to feature the PWG Preferred Advertisers as well as the Top Advertisers in 2011 (advertisers with the most number of positive reviews per category in 2011) on prominent landing pages on the PWG website in the coming weeks. Special on-line honors will also be given to the advertiser with most number of positive reviews in 2011 across the entire system. The clock has reset for 2012; therefore, every advertiser has an opportunity to claim this year's honor with 3 NEW positive reviews. Go on, get reviewed! If you need ideas on how to get these reviews please let us know. We'd love to help!
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2012 Bridal Shows - Exceeding Your Expectations
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For over 8 years, PWG has been hosting intimate and elegant shows with one goal in mind:
Connecting brides to businesses. If you are still trying to book weddings for 2012 and 2013 (and who isn't) consider participating in a PWG Bridal Show. We have a proven track record for bringing wedding professionals and qualified brides together. Contracts are now available.
April 1, 2012
Marriott Crabtree Valley
Raleigh
1:00-4:30pm
May 20, 2012
NC A&T Alumni Event Center Greensboro 1:00-4:00pm
July 8, 2012
Embassy Suites RDU | Brier Creek
Raleigh
1:00-4:00pm
September 9, 2012
WinMock at Kinderton
Bermuda Run 1:00-4:00pm
September 30, 2012 Durham Convention Center Durham 1:00-4:00pm
November 4, 2012 The Elm Street Center
Greensboro 1:00-5:00pm
Triad shows contract
Triangle shows contract
New - Tote Bags
Place your company name or logo in front of Brides at ALL six 2012 PWG Bridal Shows starting at $175. Your business and a link to your website will also be listed on www.bridalshownc.com for 12 months. More information.
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Advertiser Spotlight of the Month
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Each month we feature a Triad or Triangle Perfect Wedding Guide advertiser who is in good standing, provides outstanding service to brides and has a good reputation in the wedding community.
January 2012 Bridal Mart
With over 25 years of experience in the Bridal industry, Bridal Mart understands that the purchase of a wedding gown, bridesmaid or prom dress is a special and uniquely memorable experience. The special attention to detail and guaranteed lowest prices, is what sets us apart from the others. Come visit our 15,000 sq ft showroom of over 3,000 gowns and experience it for yourself!
Located at 2450 Corporation Parkway, Burlington, NC. Learn more about Bridal Mart.
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Wedding Industry News
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Our NEW Spring issue is here! We have been working to get the magazine distributed to 330+ locations over the last two weeks. We will be distributing the remaining copies at the Guild luncheons or by mail in the next few weeks. Let us know if you would like to be a new distribution location.
In the latest issue, you can find an exclusive interview with Colin Cowie and coverage of the NY Bridal Market.
View the Spring issue online here.
PWG has been busy working after hours on behalf of our advertisers at the Kernersville Wedding Fair and Castle McCulloch Bridal Show. We made sure your ad got into the hands of all those brides
If you have something exciting going on and you want the wedding industry to know about it here and on http://www.pwgnc.com/accolades.html, email Jaime.
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| Kind Words | |
As an advertiser --Thank you so much for talking with me in regards to upgrading the A'Faires Banquets & Events listing. Since upgrading to gold, A'Faires has not only gained more exposure but our Wedding bookings have doubled. As soon as I sent out the email; the lovely sound of the phone ringing began within hours with inquiries and appointments scheduled. Needless to say, upgrading to the gold paid for itself with the first booking!!! If you aren't advertising with the PWG, trust me you are truly not giving your business the TLC that it deserves!! Not to mention Gail and Jaime are the best to work with!!!!! Say yes to the UPGRADE! Thank you PWG ! Lenore Bittle
A'Faires Banquets & Events
I love the Pinterest pages you have! Laura Bender Your Wedding Wish Tree
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| Calendar | |
January 25, 2012
Triangle Professional Wedding Guild
Fairfield Inn & Suites Marriott
Raleigh
11am-1:15pm
February 1, 2012
Triad Professional Wedding Guild Luncheon
Holiday Inn
Winston Salem
11am-1:15pm
PWG Guild Luncheons
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| Contact Us | |
 | Gail Galloway, Publisher
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 | Rebecca Cadden, Intern |
336.676.9631 office
the-triad.pwg.com
raleigh-durham.pwg.com
  
www.pwgnc.com
www.bridalshownc.com
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