Walking TALL International Limited
  March 2011 Newsletter
IN THIS ISSUE
Welcome
Networking Tips
Brand of the Month
Executive Business Dress Survey
Your Profile Photo
Content Licensing of Walking TALL
Lesley Everett

Well the temperature outside as I write this is 15 degrees so Spring definitely feels like it's here. That means changing the wardrobe around again - always therapeutic though. Time to get rid of that tired winter stuff that you're in danger of diluting your brand with!  Get some colour into your outfits too.....

 

We've had a great start to the year with some wonderful new clients and our business expansion into the Channel Islands going well. Julie Jones is doing a wonderful job over there and Walking TALL has created quite a stir of interest.

 

Much international work is lined up for April and May to include presentations in Vancouver, Amsterdam, Cape Town and Johannesburg. But as you know I love to travel......

 

We hope you enjoy our Spring newsletter and as always let us know your thoughts and what you'd like more or less of.....

 

Best wishes

 

Lesley Signature 


This time of year tends to bring an abundance of networking events so we thought you might find it useful to have our top tips for effective networking, as a reminder.

 

Will Kintish runs superb networking workshops if you want to learn more. 


iMac PC
Brand of the Month

So we've finally done it ....... And converted our whole office to Apple Mac. And we wish we'd done it sooner. It's simply wonderful. Sharon and Chris did an amazing job. We couldn't wait to get rid of our MESH PCs as the performance and service became atrocious (hope they're reading this!) Watch this space for the video of the MESH PC literally being thrown out of the window onto the driveway.....!

 

Back to the positive brand news - Apple certainly live up to expectations of the brand in every way and beyond. The service in their stores and for the conversion process for a small business was and is simply amazing. Our praises and thanks go to Matt Paisley at Apple in Covent Garden - he made the whole process so very easy and understood our business too.

 

We find it's not very often today that truly great customer service is experienced, so what a refreshing change to work with Apple. We are now great advocates of the brand and would say if you're thinking about changing over.... Do it...now!

 

Click here to visit the Apple Store online. 

 

Smart Suit from Next

Executive Business Dress Survey

 

During 2010 Auricas, the management training consultancy, conducted an executive business dress survey, which included oil industry, local government, recruitment, transport as well as many other business groups.

 

One of the findings showed that 42% of men dressed in a suit, shirt & tie on the majority of days, and 50% said that they would prefer a male consultant, when visiting them, to also be wearing a suit, shirt & tie.

 

So remember, if you're selling or providing consultancy generally your clients like to see you smartly dressed. There are always exceptions of course when casual can work, but do give consideration to the research and in addition think about these areas when meeting a client:

  •  Who is the client I'm seeing today and what are their expectations
  • What is the situation or environment
  • What are my expectations
  • What are my objectives

By considering these points you'll come up with what is most appropriate. 

 

Your Profile Photo

As you are all no doubt aware, it's becoming more and more important to manage your Personal Brand online.  Having a professional profile photograph is vital - having no photo suggests you have something to hide! And make sure it's up-to-date.

We highly recommend John Cassidy for professional profile shots.


Content Licensing of Walking TALL 

 

We're very excited to announce that Walking TALL has developed a cost effective and operationally effective approach to enabling large organisations to share the Walking TALL skills with their teams and large numbers of employees, by bringing delivery in-house. Our licensing arrangements make training internal trainers practical for large companies who wish to bring the expertise in-house and utilise the IP of Walking TALL.   Please contact Lesley to discuss in more detail how this might work for your organisation.

 

Walking TALL Clients

 

We are delighted to have worked with the following Clients since our last Newsletter.
  • International SOS (London)
  • AO Hall (Guernsey)
  • Microsoft
  • Lancaster Trustees (Guernsey)
  • Tesco Hungary
Tesco Hungary 
Great to see the Walking TALL name in Budapest! Must get the global franchise model off the ground.... 

Personal Branding Masterclasses

Dates for our next Personal Branding Masterclasses are:

Tuesday 17th May
Wednesday 29th June
Tuesday 23rd August





 

Lady in Gold

Shiny fabrics and bold patterns can make an area look larger! Beware, if you don't want to draw attention .....!

 

WT Book Cover

To buy Walking TALL - key steps to total image impact at the special price of £9.75 including postage (normal price £10.99 + postage), click on the book image above.
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Walking TALL International Limited
Phone: +44 (0)1344 427977