The MemberWise Network
MemberWise Network eUpdate
Issue 13
June 2012
Dear Colleague 

Welcome to your June issue!

This weekend we celebrate the Queen's Diamond Jubilee and as always we have a great deal to share with you from a membership organisation and association good practice perspective!

On 22nd of June we will hold our free membership and association professional (MAP) competency themed focus group (kindly hosted by the Trade Association Forum). If you have not yet expressed an interest in attending it is not too late, so please take a look at the article below.

In this issue we also look at how to find the perfect conference venue, update you on progress with our web-focused conference and much more!


This issue is kindly sponsored by CashFlows.




Richard Gott

The MemberWise Network 


In This Issue...
Membership & Association Professional Competency Focus Group - Last few places left!
Harnessing the Web to Drive Membership Value and Growth - Quick update!
New advice sheet - Five Steps to the Perfect Conference Venue...
The Latest Online Discussion...
Dates for the diary - June
And finally...
MAP Competency Focus Group - Last few places remain!

On 22nd June 15+ membership organisations and associations will be sending representatives to our free focus group to discuss what it 'really takes' to be a competent membership organisation or association professional. 

The group will user-test a draft competency framework that will be released (if deemed fit-for-purpose!) to enable the identification of professional needs and establishment of strengths.

Educational 'take-aways' for attendees will be:

1) A deeper understanding of the general and technical competencies required by membership and association professionals
2) The opportunity to benchmark your activities with colleagues from other membership organisations and associations

3) The opportunity to be one of the first membership organisations/associations to pilot the resource (completely free-of-charge for attendees at this focus group event)

We will focus on the following areas - CPD, Professional Services, Governance, Membership, Marketing, Communications, Operations and Project Management.

Find out more about this project...

Express an interest in attending... 

Harnessing the Web to Drive Membership Value & Growth conference - Quick update!

Later this month we will launch our Harnessing the Web to Drive Membership Value and Growth conference.


Web Conference LogoThe event will take place on Tuesday 23rd October in central London and will incorporate a wide range of web-focused topics including:

- Implementing online recruitment, engagement, measurement and growth strategies
- Shaping and redefining membership strategy to fully encompass the web
- Weighing up the advantages and pitfalls of total CRM/membership database integration
- Using your database to enhance user experience through personalisation
- Understanding new payment technologies that can aid online purchases, joining & renewals
- Web-focused round-table discussion sessions

High profile presenters will include the founder of WorldPay, Nick Ogden, well-known trainer and consultant, Sue Froggatt, PLUS eight senior membership professional 'success stories' from high profile organisations including the Association of Chartered Certified Accountants (ACCA), British Veterinary Association (BVA), and the Institute of Physics (IOP). Case studies from outside the sector will include Channel 4 and Nokia.

We have partnered with APT Solutions and other leading sector suppliers to ensure that the ticket price remains low, however all sessions will be 100% educational and will incorporate even more practical case studies.


Discounted entry will be available to MemberWise subscribers who complete this short expression of interest survey that will close on Friday 8th June.

This conference will be our biggest yet and a 'Game Changer'...

Express an interest...

New advice sheet - Five Steps to the Perfect Conference Venue
You invest lots of time and money into your conference or meeting; getting the speakers right, the message across and all the delegates to attend. However the success of your conference depends much on the venue that you place it in.

CBA (Conference Business Agency) has over 10 years' experience of finding venues and managing conferences and meetings across the UK. 



Director, Sara Young shares her experience in five straightforward steps:



conference image1. Establish reason for event


2. Set your budget


3. Delegate experience

4. Event location, facilities and style



Find out the final step and download the full advice sheet...


Visit the conference and events section of our supplier directory...    

The latest online discussion...

Our online professional networking group provides you with a unique opportunity to network with fellow membership organisation and association professionals.

Social networks logo

In May you told us that you didnt like the job vacancy streams from Third Sector Jobs and The Guardian.


You told us that the adverts were getting in the way of key discussions so we have removed them. Simples!



This month's 'hot topics':


Manager's Choice: Membership is Dead?

1: Using SMS messages with renewals process (7 responses)

2: Can you recommend a speaker for exhibitor audience? (7 responses)
3: Successfully using e-renewals (8 responses)

4: 2012 MemCom Award Winners announced...  

Join in the conversation now... 

Dates for the diary (June)

Date for the diary 

Check out the latest membership organisation and association sector seminars, conferences and events via the MemberWise events listing.  



13: CEO Luncheon with Ceri Smith, Director of the Labour Market Directorate at the Department for Business, Innovation & Skills (BIS), Trade Association Forum (TAF), Central London

20: Free Webinar: What's in it for me? How to deliver added value to increase membership, Kingston Smith LLP 


28: 10th Annual TAF Best Practice Awards and Networking Dinner, Trade Association Forum (TAF), Central London 


Find out more...   


And finally...

More good practice taking place in the North West...   


We are pleased to announce that the growing North West-based membership professional network, Members Matter, will hold their second good practice event on 11th July in Manchester.


Topic: Events Essentials - Getting more value for managing your events


Find out more...  

We are always looking to develop and improve this e-update so if you would like to submit ideas/recommendations or enquire about sponsoring the next issue please get in-touch!


Yours Sincerely,

Richard Gott
The MemberWise Network

Our Sponsor...

Cash Flows


CashFlows is the leading provider of innovative e-commerce & m-commerce payment solutions for businesses.


We deliver a range of financial services from a single account designed to help businesses make, manage and maximise their money.


Find out more...

Queen's Diamond Jubilee

Diamond Jubilee


Useful Links:

Official Website


Featured Event...

TAF Awards

10th Annual TAF Best Practice Awards and Networking Dinner


The 10th Annual Best Practice Awards is the annual prestigious event that recognises,  

rewards and promotes
best practice amongst Trade Associations
in the UK.

This year, the event will take place at the Plaisterer's Hall in London on 28th June 2012.

The Awards presentation will be hosted by Quentin Willson.

For more information or to book your place please contact:

Find out more...


MemberWise website

Quick Links

 Join our LinkedIn Group! 

Members: 547 (+22)


 Follow us on Twitter!

Followers: 422 (+7)


Update your details
 Update your details... 


You can update your personal/professional interest areas online!


Good Practice Updates
Vacancy Service
Good Practice Events
Supplier Promotions

Special Interest Areas Include:


Membership & Marketing
CPD/Prof. Services
IT/Web/Social Media
Financial Management
Public Relations

Update your details HERE...

Spread the word!
Over 1,250 membership & association professionals subscribe to our network.

Spread the word as we are only as strong as our following!

If you like this resource please forward to a colleague: