The West Marine visual and store planning team (with Bergmeyer Associates)

selected flooring from the ASI Wood Vinyl Collection, which enabled the team

to realize and expand upon the design vision for its branded environment. ASI's

floor ran throughout multiple departments, ranging from boating parts and apparel,

to electronics.


Referencing the brand's nautical theme, the teak colored vinyl flooring with a

dark feature strip simulates a boat deck, and allows for optimal durability in their

high-traffic spaces.


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