New Research from NBS 
Employees Want to Believe CSR is About
"Doing the Right Thing"

Employees assume their company's environmental actions are motivated by a corporate desire to "do good". However, research shows most environmental activities are actually motivated by cost, regulation and risk management ---- in that order. Read more.  

How to Get People to Care About Sustainability


In this new Thought Leader post, Tim Devinney from the University of Technology in Sydney reveals people's concern for the environment has dramatically decreased in the past five years. How can we get people to care again? Make it personal. Read more.

Partnering with NGOs: The 4 Keys to Success

Researcher Jonathan Doh, an expert on corporate and non-profit alliances at the Villanova School of Business, explains how businesses can work effectively with non-governmental organizations (NGOs). A long-standing partnership between Swiss Re and Oxfam illustrates four principles to consider before embarking on a corporate-NGO relationship. Read more.  

NBS Launches Sustainability Centre Directory

NBS is excited to launch a new Sustainability Centre Directory. This directory provides searchable profiles of university-based business sustainability research centres. Managers seeking resources should use this directory to find relevant centres and academic experts. View the profiles of 40 founding centres based at some of the world's leading business schools.  

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