Nestle C-Store Screens
Nestle used our C-Store Screen format to promote their range of pocket money treats which comprises of some popular Nestle confectionery brands in smaller packs at a lower price point. Using In-Store media enabled Nestle to influence shoppers' purchase decisions at the point of purchase.
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Lucozade C-Store Screens
Lucozade used our C-Store Screen format as part of their campaign to promote their €80,000 giveaway, with €100 being given away every 30 minutes at certain times of the campaign. In an effective use of DOOH advertising, Lucozade's creative execution featured a clock counting down to the next draw. |
 McGuigan Wine Aisle Arch
McGuigan Wines used the Aisle Arches in August. The Aisle Arch format gave McGuigan wines a large presence entering the alcohol aisle in a number of Tesco stores. The legs of the Arch informed shoppers of the 'Buy Scan Win' competition they were running with Tesco also.
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 Tesco Back to School FloorAd
Tesco used a large hopscotch graphic in-store alongside an area where they had numerous Back to School items that were on sale in the period up to the start of September.
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 Kelloggs Entry Points
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 Tesco/Bord Gais Entry Points
Tesco/Bord Gais ran an Entry Point campaign in August to highlight that Tesco clubcard members can now receive free clubcard points every time they pay a Bord Gais bill in-store. |
 Lyons Tea Entry Points
In August Unilever used an Entry Point campaign to inform shoppers entering the store that their Lyons Tea product was available at €3 in-store. This large format gave Lyons Tea a large visible brand presence at the front of store.
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 Jus Rol Trolley POPAd
In August General Mills used a Trolley POPAd campaign to inform shoppers that their Jus Rol puff sheets can now be found in the chilled aisle next to the butter products.
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 Nestle Cereals Aisle Arch
Nestle Cereals ran an Aisle Arch campaign in late August across a number of Tesco stores nationwide. The Arches were placed at the entrance to the cereals aisle in-store. The Arch artwork featured product shots and also red pings highlighting that these products were on half price at that time in-store also.
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 Denny Trolley POPAd
In August Denny used a Trolley POPAd campaign which featured a product shot and also a shot of ham on a sandwich helping to place their product at the front of shoppers minds especially when they were thinking of kids lunches for school.
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 MiWadi Trolley POPAd
MiWadi ran a POPAd Trolley campaign across our 4 retail partners nationwide in August. The artwork that was used featured a product shot of the Bananaberry product which was as stated 'Invented by Emma'.
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 Kellogg's Trolley POPAd
In the 'Back to School' cycle Kellogg's used a Trolley POPAd campaign across all our retail partners to stay at the front of shopper's minds In-store. Their artwork featured 3 product shots and the tag lines 'A Top Class Start' and 'the beginning is everything'.
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 Goodfellas Trolley POPAd
Goodfellas ran a nationwide Trolley POPAd campaign to inform shoppers thet their products were available to pick up in the chilled aisle in-store. Their artwork featured a number of product shots which made the shopper aware of their packaging design thus helping them notice this product in the chilled aisle.
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 Fyffes Trolley POPAd
In Cycle 18 Fyffes ran a Trolley POPAd campaign across Dunnes Stores outlets nationwide to remind shoppers that their product was an ideal type of snack to be put in kids lunchboxes for when they were going back to school.
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 Brady Family Ham Trolley POPAd
In Cycle 18 Brady Family Ham used a Trolley POPAd campaign to remind shoppers of their product available in-store. The artwork featured a product shot and also a tag line to engage shoppers.
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 Cheestrings FloorAd
Alongside their Entry Point campaign, Kerry also used FloorAds to promote their Cheestrings products in-store. The FloorAd's were positioned in front of the product on display in the chilled aisle.
The artwork featured product shots and also informed the shopper they were a good fit for lunch boxes.
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