Digital In-Store made easy
At Visualise we strive to make it as easy as possible for our customers to run a digital in-store campaign. We want to remove any barriers to entry and give your brand a great campaign at a great price. We appreciate that it can be very costly to create artwork for each of your advertising formats so we want to take that headache away for you. Take a look at our video below and see how we can take your existing artwork and create a cost effective dynamic, digital ad for your brand.
We have also launched 4 new dayparting segments which will make it easier for advertisers to price and buy flexible digital in-store campaigns, ensuring there is no wastage in your ad spend. Our new dayparting segments break each day into the following 4 time slots and campaigns can be priced on a daily, weekly or fortnightly basis. Morning 7AM - 11AM Lunchtime 11AM - 3PM Afternoon 3PM - 7PM Evening 7PM - 10PM To find out more about how our digital in-store options can help drive your brand's sales just give us a call.
|
In-Store Ad of the Month
Our In-Store ad of the month in March is for the Kraft Philadelphia large format 3D Floor Graphic. This campaign ran in a select number of Tesco stores promoting the new Philadelphia with Cadbury chocolate product. Its design and size really stood out to shoppers In-Store and helped to bring more shoppers down the aisle where the product was located.  |
 Coke Aisle Arch & FloorAd
Coke ran a Theatre arch campaign in March promoting their competition whereby there are 5 family trips to be won to Uefa Euro 2012. This large format was also supported with a FloorAd In-Store.
|
 Ben & Jerrys Aisle Arch & FloorAd
Ben & Jerrys used the Theatre Arch and a 3D FloorAd to highlight their new ice cream product line, Ben & Jerrys Core that was now available in Tesco nationwide. This campaign ran In-Store in selected Tesco outlets and was also supported by an In-Store sampling campaign.
|
 Carlsberg Aisle Arch & FloorAd
Carlsberg in conjunction with Tesco ran a Buy Scan Win promotion on Theatre Arches across a number of Tesco stores in March. The competition was to win tickets for UEFA Euro 2012
|
Aero C-Store Screens
Aero used our C-Store Screen format to promote their new Bubbly Bar. The C-Store screen format is the perfect place to prompt impulse purchses in-store, and when used with such eye catching creative it becomes impossible for shoppers to ignore.
|
 Colgate Trolley POPAd
In March Colgate ran a Trolley POPAd campaign to highlight to shoppers their new bigger Colgate Total product In-Store. The artwork advised the shopper of the benefits of the product and also informed shoppers to pick up their packs in-store today.
|
 Nescafe Azera Trolley POPAd
|
 Cillit Bang Entry Points
Cillit Bang used an Entry Point campaign in March to highlight their All in 1 dish and surface product system. The Entry Point format gave Cillit Bang a large presence in Tesco and alerted shoppers entering the store to their product.
|
 Irish Pride Entry Points
Irish Pride ran an Entry Point campaign across 1 of our National Packs to highlight their product to shoppers In-store. The Entry Points are a large visual format positioned at the entrance to stores and can really help your brand catch the consumers eye In-Store. |
 Flora Entry Points
Flora used an Entry Point pack in March to highlight a 'Buy Scan Win' promotion they were running in conjunction with Tesco clubcard. Shoppers who purchased a Flora product and then scanned their clubcard at the till were automatically in with a chance to win 1 of 10 €500 shopping vouchers.
|
Vodafone C-Store Screens
Vodafone used our C-Store Screen format to promote their new €25 top up offer which includes free internet, free calls and free texts. By using the C-Store Screen format Vodafone were able to target consumers right at the time and place where they were topping up their phone credit.
|
