Angie Skinner
Performance Dental Coaching
Monthly Newsletter
 
April 2010
Change or Die. 

"Change Or Die. What if you were given that choice? For real. What if the doctor said you had to make tough changes in the way you think and act - or your time would end soon? Could you change? Here are the scientifically studied odds: nine to one. That's nine to one against you."
                                              
                                           Alan Deutschman

Here's a little something you may not know about me: I'm a purger. I come from a family of people who save things "just in case" they might need them later. I never was one of those types.  You can find me at any time unsentimentally loading up a car-full of useless geegaws to donate to charity or ruthlessly editing a room of "stuff". Souvenirs, baubles and thingamajigs are my kryptonite, and I have plenty of them. So imagine my surprise when I was cleaning out my office last weekend and found a magazine article I simply refused to throw away.

It's five years old, and it still packs a whollop. I sat down to read it and mentally chided myself on not making copies of it and passing them around sooner. It's that good, gracing the cover of Fast Company magazine (one of my favorites), with the bright red headline:
 
"Change or Die"
 
It's a pretty common theme. As Americans, we're dying at a rapid rate from five basic self-induced health problems. We eat too much. We drink too much. We smoke too much. We have too much stress. And, we don't exercise enough. These five poor choices, manifested in scores of ailments, consume the vast majority of the nation's healthcare budget. I know healthcare is a *huge* topic right now, but stay with me. The article is an outpouring of concern from healthcare experts and doctors, all looking for a way to change the behavior of people who love their lifestyle so much that they literally die from it.
 
In a Johns Hopkins study, 9 of 10 heart surgery patients chose to return to their unhealthy lifestyle, rather than make the changes needed to live longer. Only a few are convinced by their doctors to make radical daily changes. The most successful of these is Dr. Dean Ornish, founder of the Preventive Medicine Research Institute. You may know him as the Ornish Diet guy; the guy who just says NO to meat, fatty dairy products, alcohol and oil. His vegetarian diet is low-fat, high-maintenance and strict. And, it has been shown to reverse heart disease and other factors in patients who were destined for quadruple bypasses - or worse, eternal sleep.
 
When 90% of patients are back to their old tricks within weeks of open-heart surgery, his program is the one making a difference. How does he do it? Well, it's easy, really. Dr. Ornish coaches his patients to make changes strictly for the benefit of making them. Instead of telling them they must change or face death, he encourages them to change so that they can enjoy the endless beauty of living. With dedicated support, three-quarters of his patients are still going strong three years into their drastic lifestyle shift. That's unheard of in the field of thoracic surgery. Heck, it's unheard of in almost any behavioral adjustment. People just don't change. Do they?
 
 
You can count on change, can't you?
 
 
Some aspects of dentistry have changed, but what hasn't is the need for sharp, dedicated employees and leadership from the head of the practice. Through training and development, our average client posts earnings between twenty and forty thousand dollars per month from the coaching experience, dependent on how many changes they implement. Would that be a change you could get behind? 
 
Call me for details. 
 

Take Care,


  
Call Angie today. 
 
888-400-0569 
Framing Change
 
Well, it depends. You have to be sick and tired of being sick and tired, usually, before you'll make the leap and let go of what's ailing you. That goes for giving up your killer lifestyle...or the business systems that keep you up at night. I wonder why, instead of practicing preventive medicine on our own businesses, we wait until chest pain strikes, or hemorrhage or other crisis. Then, we act, hoping that not too much will have to change for things to get dramatically better. Of course, if you follow Dr. Ornish, you know the change must be profound. He's telling you, you'll never have another cheeseburger again. Following a diet like his to the letter of the law means that the outcome - loving your life fully and deeply - has to be more important than hot beef. And more important than keeping the same old routine. 

I kept the article because I've never read a more compelling argument for positive coaching. It validated, for me, what we do around here every day. Alan Deutschman is saying: without coaching, people will have a hard (if not impossible) time making significant changes. I don't know about you, but for that, I'll risk a little dust.
 
To read Alan Deutschman's article in its entirety, click here. Oh, and have a great month ;)
Angie Skinner

 
Angie Skinner is the founder of Performance Dental Coaching. She has been training and developing dental teams since 2001, most recently as a principle in Dental Genius™. Angie's dynamic teaching style and flair for fun is suited to both in-person office training and large meetings. Her articles have been published in every major dental trade journal; she's been honored as a 2008 and 2009 "Leader in Dental Consulting" by Dentistry Today magazine. 
 
For more information, please visit her website at
 
 

 

New Clients Receive One Extra Day of In-Office Training
 
This can be delivered either in a classroom or one-to-one setting.
(Clients' choice; a $3500 value.) Hurry, as Angie's calendar books quickly!  
Offer ends April 30, 2010
Call 1-888-400-0569
You are receiving this electronic publication because you were formerly a subscriber of the Dental GeniusŪ email newsletter.