atc sticker
 

 

Rod Builder Survey Conducted

 

 

Earlier this year the results of a survey of rod builders were published in RodMaker magazine. It qualified these results by stating "Well no survey will ever be 100% accurate without 100% of the builders responding. However, with 4,326 rod builders returning survey cards, we should at least have a reasonable idea of who constitutes the craft and how they do business". It went on to explain who are the active rod builders and their demographics in further detail. It also included their frequency of building, spending habits as well as their favorite vendors and brands. Here are some interesting facts;

 

-The age of the majority of rod builders are 50-59 at 34%, followed by 60-69 at 31%. Below those ranges in the 10-49 years of age only represented 14% combined.

 

-At 10% there was a tie between Florida & California for where the most rod builders resided.

 

-The number of years participating in rod building showed that 51% began building 20-39 years ago but the surprising number was 26% have only been building between 1 to 4 years.

 

Here are some notable American Tackle numbers when favorite brands were ranked by percentages:

 

REEL SEATS showed that AT came in #2 with 28% behind Fuji with only 38%.

 

Fuji
38%
American Tackle
28%
Batson Ent.
14%
Pacific Bay
6%
AFTCO
5%
Struble
3%
        All Others Combined
6%

 

GUIDES showed AT near the top as well with 27% again behind only Fuji with 41%.

  

Fuji
41%
American Tackle
27%
Pacific Bay
12%
Batson Ent.
9%
AFTCO
4%
REC
3%
All Others Combined
4%

 

Click on Image to View "Interpreting the Numbers" and the entire Official Survey.


 

 

 

 

 

 

 

 
Visit American Tackle
at
EFTTEX 2012
 
Paris Nord Villepinte International Exhibition Centre Hosts EFTTEX 2012 

 

Click for Details
Come join American Tackle at this years EFTTEX Trade Show in Paris, France, June 1-3.  Shake hands and rub elbows with leading specialist in the industry, Joe Meehan, Darrin Heim and Dan Paluch.  
 
 
Visit us at booth E41.
 

Come and see these featured products in our stand at EFTTEX

 

 

-  NEW Bushido Inshore spin & cast blanks

 

-  Bushido Nano Super Composite Jigging & Popping blanks

 

-  Entire line of Ring Lock Guides

 

-  Pro Wrap wrapping threads

 

-  Salt water & fly reel seats

 

-  ATX & Matrix rod blanks

 

-  Sneak preview of other coming new products

400 Kane Court #100
Oviedo, Florida 32765
800-516-1750

 

Ring Lock System

 

 
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