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Greetings!
I hope everyone has enjoyed their summer vacation. But, now it's time to get serious about the final push for 2010. When you return to the office after the Labor Day weekend, take a look at your Public Relations Program. In this issue we examine the new face of PR and how you absolutely need to integrate it as part of your marketing efforts. We also take a look at some of the latest buzz words in the arsenal of trendy new marketing tactics. It can be daunting to navigate through the maze of online terminology. We would love to hear from you. So, let us know if there are any special topics you have a particular interest in learning more about. Feel free to email us, log on to our website, or leave a comment at our blog. Enjoy! |
Sheila Brann
Editor-in-Chief
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The New Face of Public Relations!
Blending Marketing and PR!
Engagement is the key to successful public relations.  | Publicity, PR, press relations, public relations, news releases, whatever buzz words you are used to, PR is changing. And it is changing due to social media, blogging, Twitter, microsite groups, and the like. Gone are the days where a PR agency was hired by a company to create a buzz either through press releases or staging events. PR has gone through a metamorphosis during the past decade. Since anyone can sign up with online PR distribution websites, everyone now is a PR expert. Right? NOT! PR still needs to be newsworthy even though the delivery systems are simplified and available to a mass number of people......... |
What's all the Buzz About?
A glossary of the latest marketing buzz words.
Digital marketing, online marketing, social media marketing ... what's the difference?  | Are you somewhat out of step these days with all of the new marketing buzz words? Well, you're not alone. With all of the social media, blogging, microsites, mobile, and the like, how can you keep up with all of the different technologies to market your wares. Well, I've put together a glossary that may help you sift through the maze of today's marketing jargon. Here are a few terms to help you get started: To read the complete article, click here.  |
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Sign Up For Our Social Media Package Today!
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Everyone has heard about the social media rage. Twitter, Facebook, and LinkedIn are the most talked about social media sites today. Is your company currently using social media to market your company's products or services? If not, we can make it easy for you to get started. For only $995.00 (U.S.) our introductory Social Media Package includes: - One hour of technical training for one member of your staff on the social media site of your choice.
- One hour of social media support to help you with your advertising and public relations activities, posting tips, and other support, as needed.
So, let's get started today. Social media is easy. Sign up today at our Website. Offer ends soon. | |
This offer is only good for a limited time.
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We hope you've enjoyed this issue of KIWI News, our monthly eNewsletter. Let us know what you think by contacting us via one of the methods shown below. We strive to provide you the latest and most up-to-date marketing information. Our philosophy is simple ... we want to develop powerful marketing messages and help you implement them consistently and cost effectively. So, give us some feedback and let us know if you have specific topics you would like us to cover.
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