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Disney Exhibit Offers Financial Lessons
 Even Disney World has begun offering up lessons on financial
responsibility to some of its youngest visitors. Earlier this week, an
exhibit called "The Great Piggy Bank Adventure" opened at the Epcot
theme park. Sponsored by Disney's affiliate T. Rowe Price, the
exhibit aims to teach 8- to 13-year-old kids some of the basic
principles of saving and spending.
Although the current economic downturn has made most people more
conscious of their financial habits, the timing of the opening of the
exhibit is a little bit of good luck. Disney and T. Rowe Price began
planning for "The Great Piggy Bank Adventure in 2006," well before the
economy showed signs of decline. "It is sort of a timeless topic but now you realize it's even more
important," says Meredith Callanan, T. Rowe Price's director of
corporate marketing. Read more here. |
