CU Environmental Center Live Green Newsletter Valentine's Day 2008
February 2008

Greetings!

When you signed the Live Green pledge, you committed to stay informed and make decisions that will positively impact the planet. Each month, the Live Green newsletter features a different topic with tips, tools and resources to help you achieve this goal.

Read on for information on how you can love green this Valentine's Day.

In This Issue
  • A Disclaimer from Cupid
  • Did You Know?
  • What You Can Do: Love the Earth
  • Send Congress a Valentine
  • Take Our Survey!
  • Upcoming Events
  • Live Green Spotlight
  • Help Us Help CU

  • Did You Know?
    Green heart

    The average consumer spends $122.98 on Valentine's Day.

    Around a billion valentines are sent each year globally, making the day the second largest card-sending holiday of the year behind Christmas. One billion cards laid end to end would stretch around the world 5 times.

    Valentine's Day is the top holiday for fresh flower purchases.

    The floral industry uses the highest level of pesticides of all agricultural sectors.

    U.S. sales of organic flowers grew to $8 million in 2003, an estimated 52 percent growth spurt from the previous year. Organic flower sales are expected to grow 13 percent annually through 2008.

    A 2002 report from the International Institute of Tropical Agriculture estimated that nearly 300,000 children -- more than half of them younger than 14 -- work in hazardous conditions in the West African cocoa industry

    Sources: www.grist.org, www.greenlivingtips.com, www.ibizaholidays.com


    What You Can Do: Love the Earth
    Green Valentine

  • Make a donation to an environmental organization on behalf of your Valentine.

  • Purchase cards made from recycled paper. Even better, send paper-free love with e-cards.

  • Arrange dinner at a local restaurant specializing in organic or locally grown food. Eating locally cuts down on food miles. Or, create a home-cooked organic dinner for your Valentine. Bonus: Cooking together is ultra-sexy.

  • Choose organic and/or locally grown flowers. Organic Bouquet (http://www.organicbouquet.com) is a good option.

  • Try fair-trade and certified organic chocolate brands, such as Dagoba or Green & Black's, available at gourmet food markets. Visit http://www.newdream.org/consumer/cocoa.php for a list of Fair Trade chocolate retailers.

  • The gemstone and precious metals industries destroys thousands of acres of habitat each year. Buy Fair Trade jewelry - it's not just a food thing! http://www.newdream.org/consumer/crafts.php. Or, consider pre-owned pieces.

  • Trying to break the ice? Pop open a bottle of organic wine: http://www.theorganicwinecompany.com/

  • Try eco-friendly lingerie and underwear for your, ahem, post- wine endeavors. g=9.8 is a great brand...and definitely not your typical pair of white knickers: http://www.treehugger.com/files/2008/02/g98_ecolingerie_1.php

  • Single? Sign up to volunteer for an environmental organization on Valentine's Day. You just might meet an equally compassionate stranger - volunteers make thoughtful Valentines!
  • (Sources: www.newdream.org, www.greenlivingtips.com, www.washingtonpost.com)


    Send Congress a Valentine
    OneSky Valentine

    Send your Congressperson a 1Sky Valentine's Day note, reminding them to love the environment. All you have to do is provide your mailing address. Click here to spread the love.


    Take Our Survey!
    E-Center Logo

    The Environmental Center is working on a new logo. The goal is to create an image that reflects the unique role CU takes in global sustainability efforts - a role that is largely shaped by your support. That's why we're asking for your input. What does the E-Center represent to you? Click here to take our survey.


    Upcoming Events

    February 26 - Sustainability 360: Wal Mart's Commitment to the Future. A presentation and discussion with Janelle Kearsley, Director, Corporate Strategy/Sustainability, Wal-Mart Stores, Inc. 5:30-7:30pm, University Memorial Center, Aspen Rooms.

    Janelle Kearsley is Director of Corporate Strategy/Sustainability for Wal-Mart Stores, Inc. The Strategy/Sustainability team was established in 2005 as part of Wal-Mart's drive to incorporate social and environmental sustainability into its business practices. In her role, Ms. Kearsley is charged with deriving economic value from improved environmental outcomes by: educating associates on how to incorporate sustainability into their businesses; creating tools to enhance network-to-network communications; and communicating the sustainability strategy to internal and external stakeholders. Event hosted by CU Environmental Center; Co-Sponsored by Rocky Mountain Institute and Leeds School of Business.

    March 5 - Out of Poverty: Design for the Other 90%. A presentation and discussion with Paul Polak. Old Main Chapel, 6:00pm.

    In a hard-hitting new book, Paul Polak tells why traditional poverty eradication programs have fallen so short, and how he and his organization developed an alternative approach that has succeeded in lifting 17 million people out of poverty. Polak's and IDE's achievements have been recognized the Scientific American Top Fifty award for agriculture policy (2003), the Ernst and Young Entrepreneur of the Year award (2004), and the Tech Museum award for the design of IDE's low-cost drip irrigation system (2004). Articles about IDE and Polak have appeared in National Geographic, Harpers, Forbes, and Scientific American. Polak gives frequent talks and presentations at leading universities, as well as academic and professional conferences like the 2006 International Symposium on Groundwater Sustainability (ISGWAS), the Annual Meeting of the National Collegiate Innovators and Inventors Association (NCIIA), the 2006 Aspen Design Summit, and the 2007 Pop!Tech Conference. To learn more about Paul and his work at IDE, please visit http://www.ide-international.org.


    Live Green Spotlight

    Let us know about the creative ways that you're living green. Each month, the Live Green newsletter will feature tips submitted by readers. E-mail us your tips at livegrn@colorado.edu.


    Help Us Help CU

    See room for improvement? Give us your feedback on ways that CU can become more environmentally friendly.

    E-mail us at livegrn@colorado.edu.


    A Disclaimer from Cupid
    LiveGreen

    When Cupid first began shooting arrows on Valentine's Day, did he foresee America's love affair with chocolate? If so, his chocolate=love metaphor is probably not progressing as planned.

    Over 36 million heart-shaped boxes of chocolates will be exchanged in the U.S. today.

    Why?

    Because people communicate in metaphors, especially regarding abstruse, enigmatic concepts such as love.

    Cacao trees were first cultivated by the ancient people of Mesoamerica, who created a bitter paste from the seeds. This early form of chocolate proved to be a mystical mood enhancer, and was incorporated into Mayan and Aztec religious ceremonies. In fact, the Aztec king Montezuma drank the pasty chocolate to enhance his libido: Much like Prozac, cacao heightens serotonin production in the brain.

    In Greek mythology, Aphrodite is the goddess of love and beauty. A charismatic, volatile, lustful deity, Aphrodite can make anyone fall in love with her on sight. The word "aphrodisiac" is subsequently derived from her name. Given its mystic Mesoamerican origins and mood-altering, drug-like properties, chocolate has come to be regarded as the quintessential aphrodisiac. Hence its modern connotation as a symbol of love-the ultimate Valentine's Day metaphor.

    As a result, those 36 million heart-shaped boxes of processed cacao will symbolize Americans' love today. Cupid shudders at the metaphor.

    Why?

    Because chocolate production is very often an unjust process. Most of the chocolate consumed by amorous Americans is produced on the Ivory Coast of West Africa. Cocoa is a critical economic commodity there. However, a meager amount of cocoa profit is returned to the African bean farmers: Roughly one penny of every 60 cent chocolate bar is returned.

    As a result, African cocoa farmers struggle to survive off their profits. Cheap child labor is often employed, drawing children out of schools. Sometimes, child slaves are conscripted from bordering impoverished countries such as Burkina Faso and Mali to work in West African cocoa farms.

    Cocoa production is labor-intensive, as it takes 400 cocoa pods to yield one pound of chocolate. Child workers spend long hours in pesticide-laden fields, hacking pods with machetes. Rarely are children compensated for their labor.

    Cupid's chocolate-coated arrow will not reach these children today.

    The environmental impacts of cocoa farming are also injurious. Rainforest clear-cutting is required of cocoa plantations, as the world's ever-increasing demand for chocolate exceeds the output of existing farms. By the year 2000, about 14% of Ivory Coast rainforests had been clear-cut for direct exposure cocoa farming. Counter to traditional Mesoamerican and African cocoa production techniques, where plants were grown in the shade of existing trees and crops were rotated to preserve the nutrient density of the soils, direct exposure farming eliminates all other plants to capitalize on the extra light and soil space. Meanwhile, chemical pesticides are often overused to ensure optimum cocoa production. The result is degraded soil, decreased rainforest habitat and subsequent biodiversity loss, and land and water contamination.

    The chocolate metaphor, then, is counterintuitive. In Africa, chocolate often symbolizes injustice rather than love.

    As a result, Cupid endorses Fair Trade chocolate. The Fair Trade Association ensures that cocoa farmers are adequately compensated for their produce, requiring that they be paid $.80 per pound of cocoa beans so long as no child or forced labor is used in the cultivation. Furthermore, it entails sustainable integrated crop management that does not employ pesticides, and provides a $.08 per pound incentive for farmers that use organic farming techniques.

    Today, 42,000 farmers in 8 countries-Ghana, Cameroon, Bolivia, Costa Rica, Nicaragua, Dominican Republic, Ecuador and Belize-produce Fair Trade cocoa. While mainstream chocolate manufacturers such as Hershey do not subscribe to Fair Trade, Fair Trade certified chocolates are prevalent. A list of retailers and Fair Trade companies can be accessed at http://www.newdream.org/consumer/cocoa.php.

    A disclaimer from your favorite chubby-cheeked Valentine's Day metaphor:

    "The chocolate you exchange today represents all ends of the trade cycle. It symbolizes the love you feel for your Valentine insofar as it symbolizes justice in its production. Love your Valentine as utterly as possible by loving humanity and the earth that sustains it. Make love with Fair Trade chocolate."

    (Sources: http://www.newdream.org, http://www.greenlivingtips.com.)

    Green Valentine Links

    GreenLivingTips.com

    New American Dream

    The Washington Post

    Grist



    Join our mailing list!
    Email Marketing by