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For Immediate Release
Contact: Susy Alkaitis, Deputy Director
              Leave No Trace Center for Outdoor Ethics
              303-442-8222 x105 or susy@LNT.org
              www.LNT.org




Mobile e-tour Completes Unique
Leave No Trace Educational Initiative in 24 States

August 20, 2008 (Boulder, CO) - After a 112-day training blitz in 24 states, the e-tour, a team of mobile Leave No Trace educators, just completed their last program for 2008.  This educational initiative provided direct training to over 4,500 people, primarily children and their families, this summer as part of a national effort to teach Leave No Trace ethics and principles as well as to help make the critical connection between people and the outdoors.

The e-tour, a program sponsored by The Coleman Company, brings hands-on Leave No Trace demonstrations, interactive activities and general Leave No Trace education to the public. The team travels to retailers specializing in Coleman outdoor products in order to promote Leave No Trace information to kids and families. The program provides basic Leave No Trace education programs that inspire youth to get outside while promoting responsible enjoyment of the outdoors.

This summer, Colorado-based educators Kate Bullock and Tracy Howard visited outdoor retailers across the country such as Bass Pro Shops, L.L. Bean, Cabela's, Coleman Outlet Stores as well as national and state parks to provide Leave No Trace workshops, courses and outreach.

Dana Watts, Leave No Trace's Executive Directors says of the program, "The e-tour's strategy of reaching people with Leave No Trace education where they are buying their outdoor products has been a very successful way to get the program into people's hands. Because of this program, thousands of people have tangible skills to protect the outdoor places that they love."

The award-winning Leave No Trace Center for Outdoor Ethics is the international leader in sustainable recreation practices. The nonprofit organization teaches children and adults vital skills to minimize their impacts when they are outdoors. The Center's goal is to connect people to the natural world by providing tools and training to help them enjoy the natural world in an environmentally sustainable way. Leave No Trace is the most widely accepted outdoor ethics message used today on public lands across the nation by all types of outdoor recreationists.