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Liqui-Site's 2010 Pro Bono Promo wrapped up on Friday, February 5th, and the winner is...
Partners in Wellness
Mission:
To link people, skills and resources for individual
wellness and healthy communities in the Middle Tennessee area.
Programs: Serving at-risk populations in Middle Tennessee, Partners in Wellness programs include creating Community Gardens; connecting goods, services and materials for people with disabilities, impoverished families and seniors; as well as helping troubled teens through volunteer efforts.
Contact: For additional information, contact Jennifer Galland via email or call 931-492-1251.
As part of Liqui-Site's 2010 Pro Bono Promo, this non-profit receives custom website design, and development, SEO and inbound marketing to help advance its mission.
We, at Liqui-Site, feel privileged to work with an organization like Partners in Wellness, and we commend all of the entrants on the incredible work they do each day for people and planet!
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How To Get 15 Quality Leads in 15 Days
Since the day we launched our new website, we began generating interest from past, current and prospective clients. That interest turned into 15 quality leads within the first 15 days of 2010. While the website had much to do with the resulting success, it certainly wasn't the only factor.
First, we planted the seed about the anticipated website to everyone we
knew. Many new colleagues, associates, prospects, friends and family
wanted to be notified about the site launch, so we added them to our
e-newsletter list (with their permission, of course). When the site
went live, the email went out and included links to our portfolios,
blog, new client sites, Facebook Fan Page and Twitter profile...
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Issue 13 // February 2010
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Happy Monday Morning!
If there's one thing I really concentrated on during the big game last night, it was the advertising -- or should I say, lack thereof. Fedex decided to allocate their advertising budget to something with better ROI than $3 million per 30 seconds. And although Doritos is technically owned by PepsiCo, the company made a bold decision to sit out for the first time in 20 years. (Instead, they chose to put $20 million into a social media campaign called the Refresh Project.) When advertising giants like Pepsi Cola opt out of traditional media buys, it's easy to see that social media and user interaction IS the future of marketing. It's cost-effective, develops a community of like-minded consumers, and creates excitement around the brand. Now that's effective brand marketing!
If you've been following some of our posts on the social networks, you may already know that I've become a contributing writer for Under 30 CEO Magazine. I'm excited to help other business owners understand how to effectively increase sales using proven web strategies. In January, the first part of my Social Media Series: Fan Page Faux Pas was published. Later this month, I'll shed some light on Twitter tactics, and then the importance of LinkedIn for business owners in March.
Our 2010 Pro Bono Promo was a great success! With dozens of deserving entries, we have a winner! (See left column.) Due to the overwhelming response and all of the amazing organizations we've learned about in the process, we're proud to announce that the Liqui-Site Pro Bono Promo is going to be an annual project! It's our way of giving back, each year, to those who can use a helping hand in their work for the better good.
If you're a past or present client, and you use Facebook, why not Become A Fan to keep up with us in real-time. We offer an exclusive discount on services -- just for our Facebook Fans! You can even Write a Review of your experience with us to share with others, or participate in our Discussion about what type of marketing works for your business. It's a great way to connect with other entrepreneurs!
To your success,
Kelly L Campbell
President & Creative Director
Liqui-Site Designs Inc.
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NEW CLIENTS // NEW PROJECTS
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We're proud to welcome the following businesses to our growing list of clientele. Below are also a few websites launched last week. Enjoy!
- Alexandra Solnado, Author
- Anna de la Paz Spanish Dance
- Bender Ciccotto & Co. CPAs
- Cal Mart Enterprises, Inc.
- RBC Coffee NYC
- Partners in Wellness
- POW'R Against Tobacco
- Jawonio New Jersey
- Kira Stokes Fitness
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CASE STUDY //
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Timing Is Everything.
Less than a week before we were set to go into production phase on the website for Kira Stokes, fitness expert and personal  trainer in the NY metro area, she was asked to do a segment with Elisabeth Hasselbeck and Sherri Shepard on ABC's The View. [Segment recap]
Liqui-Site dove into action! We completed and tested the site, implemented minor changes, and launched on the day of the taping. When the segment aired the very next day, the website garnered thousands of unique visitors -- inviting them to become fans of Kira Stokes Fitness on Facebook, and follow Kira's tweets on Twitter. A DVD series of her world-class workouts is in high demand, and her followers, fans and e-newsletter subscribers will be the first to know when it's out!
"I was extremely impressed by Liqui-Site's creativity and efficiency in turning my initial direction into a dynamic website that really captures the essence of Kira Stokes Fitness", said Kira Stokes. "I was under a very tight timeline as I needed the site up quickly once design was approved. The Liqui-Site team delivered ahead of schedule, and I was very satisfied with every aspect of the work. I would highly recommend Liqui-Site to anyone looking to develop a visually engaging website to communicate brand attributes - while delivering an exceptional user experience."
Let us know what you think! www.KiraStokes.com
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Click to learn more about our complimentary website evaluations for SEO, inbound marketing and brand consistency. - The Liqui-Site Team
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