Marian Banker | Prime Strategies
Small Business Leader
Marian Banker, MBA, Business Leadership Coach, and creator of the Business Success System.
"Lead Your Business to Success"
ISSUE #118
July 2009
In This Issue
One Page Marketing Plan
Success Tip
Events
Feature Article
Success Tip
Business Success System Course
About The Publisher & Feedback
Quick Links
Note from Marian,,
 
It's high summer here in NYC. My terrace bower is bursting with blooms. As a terrace gardener I'm always interested in small space gardening.

This past weekend I saw an amazing mini-garden...in the back of a pick-up truck parked at the curb on a Brooklyn street. Beautiful, healthy looking tomatoes, broccoli, lettuce, nasturtiums, herbs, planted in about a foot of earth on the truck bed. Now that's what I call innovation.

terrace garden truck garden
This month we're focusing on partnership. Our feature article, "Common Partnership Challenges" will show how easy it is to go astray from what was originally planned when the partnership was initiated.  Then on July 14th I'm hosting a free webinar, How to Grow Your Business Using Partnerships. We'll be covering the various types of partnerships and how to make them work for you.

Finally, I've just initiated a new LinkedIn group called Successful Business Partnerships.  It's not in the directory as yet, but if you're a LinkedIn member I'd love to have your participation.

If money has become an issue for you and your business, you'll want to attend the July Brain Exchange Roundtable, with guest expert Galia Gichon, founder of Down-to-Earth Finance. Galia will share her easy-to-understand methods to "Take Command of Your Money" and will answer your questions.
 
Would you like the benefit of an objective perspective on your business or your ideas? Sign up for one of the 4 Open Coaching slots on Friday, July 31st from 10 - 12 noon EDT. Click here for the details and to schedule your 30 minute free session.

 
To your success!

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Marian Banker
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Small Business Leader 

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One Page MarketingOne Page Marketing Plan
 
Everything you need to create a Marketing Plan specific and timely to your business. You'll be amazed at how easy it is when you know the exact steps to follow. It's more than an e-book; it's a "system"; based on the same take command principles used in all the Business Success System materials.
 
Read more... 
 

Become a Prime Strategies affiliate and offer the One Page Marketing Plan to your network. It's easy to sell and pays a great commission.

Success Tip 
One of the secrets to financial independence is saving money on a regular basis. Either save a certain percentage from each payment received, or commit to a percentage from each month's total revenue. Even if you've got a large debt to pay off, pay yourself first by putting a designated amount into savings. Make it as automatic as possible and watch it grow.
Events
 
Brain Exchange
BRAIN EXCHANGE ROUNDTABLE  
 
"Take Command of Your Money"
  
Date: Wednesday, July 29, 2009, 6:00 - 8:00 p.m. EDT
Location: City Space Suites at 817 Broadway, New York City. 
 

The Roundtable is a great format for gaining new ideas, new resources and new connections. This month's guest expert is Galia Gichon, runs her own company, Down-to-Earth Finance, offering individual sessions and seminars to address financial needs and concerns. Questions comments and contributions are encouraged.

Register now to save your spot.


F*R*E*E Webinar: How to Grow Your Business Using Partnerships
Tuesday, July 14, 2009, 3 p.m. EDT

Are you looking for ways to support and expand your business? It's time to consider a partnership!

Strategic alliances, joint ventures and many other types of partnerships will help you increase your revenue and market share -- without committing extra money. This exciting webinar will show you:
· When to look for partners
· How to choose them, and
· How to make sure the partnership works.

Register here for webinar.
 
Feature Article
 
Common Partnership Challengesbusiness challenges
By Marian Banker   

I've had one official business partnership during my coaching and consulting career. I met Barbara (alias) in 2001 through a women's business organization. We didn't really know each other well but we both thought creating a partnership to offer "personal branding services" would benefit each of us. I would provide the system, she would provide communications and presentation training. To round out our offering we decided to contract with an image consultant. We had a very thin written agreement that mainly stated we were equal partners. We agreed we would put together a personal branding program that we would package and market through our mutual networks.
 
Unfortunately, Barbara had no network. I assumed she had one, but I didn't think to ask before we shook hands. She looked to me to create the program, develop the marketing and get people to sign up. Plus I had the business background, so she figured I should handle the books also. After being in business only about nine months, Barbara's husband became suddenly ill and she had to take care of him round the clock. We decided to dissolve the partnership. Obviously it was headed for eventual problems, so it's fortunate we had another reason to disband.
 
What I learned from that partnership was that a lot more time should have been spent upfront comparing notes, creating job roles, establishing expectations and determining if we were both going the same direction.
 
Amazingly, after that I started getting clients who were in partnerships. Not all, of course, but my eyes were opened to how many businesses operate as partnerships.
 
As I began working with partnerships I started to see similar challenges play out over and over regardless of the type of business.
 
Here are some of the situations I see most often.
 
One partner feels like he's carrying the bulk of the workload (or a partner is falling down on the job).

This may have happened because there wasn't an agreement about who would do what. Job roles, access to needed resources, responsibilities and accountability have not been discussed. This is bound to lead to problems.

Expectations are not being met.

Expectations may be quite different for each partner. When expectations aren't met, it's a set up for negative feelings. It's important that each partner knows what to expect from the other(s).

Partner has lost interest in the business or changed thinking.

Over time new attractions and options will continue to present themselves to all partners. When a partner becomes disenchanted with how the partnership is going, she is more likely to lose interest over time. This may be a compound problem.

Can't talk to each other.

Communication is so critical to maintaining a viable partnership. When partners get so busy doing their own thing that they can't find time to sit down with the other(s), they will likely start to feel less engaged. An unresolved issue can also lead to partners being unable to talk about certain things.

It's a wrong partnership.

Sometimes the partnership has been a bad match from the beginning, but it was maintained for a variety of reasons. When the primary reason for the partnership was based on personal needs more than on business needs, if those needs aren't fulfilled, the partnership will flounder. Maybe one partner thinks and acts fast and the other wants to research things in great detail. These people may never be able to function well together. Basic behaviors and traits will not likely change even if the person tries.

Are any of these your concern? If so, how should you open the subject of improving the relationship for the good of the company? To learn the steps I recommend for making positive changes to your partnership arrangement read my article, Help! I Want to Dump My Partner. It's the most popular article on my website.
 
For more information on creating a partnership that works, you'll also want to attend my July 14th f*r*e*e webinar, How to Grow Your Business Using Partnerships.



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Success Tip 
One of the most powerful phrases in the language of relationships (and especially partnerships) is "what do you think?". It recognizes that you value the perspective of the person you're speaking with and are open to their ideas. Use it often in your communications.
Business Success System Course
 

brainstormingWant your own Personal Roadmap to Business Success? Take Command of Your Business with the Prime Strategies Business Success System Course. Gain the confidence to make well-calculated strategic business decisions in spite of challenges and crossroads.

 

Included is a step-by-step guidebook, interactive tools to organize your thinking and your actions, plus coaching audios to support you as you take each step in the system. It's totally risk f*r*e*e because it comes with a 100% satisfaction *guarantee*. Learn more...

Small Business Marketplace 
 
Open Coaching sessions are being scheduled on Friday, July 31st from 10 - 12 noon EDT. If you have a burning question or would like Marian's perspective on your business, sign up for one of the 4 slots. Click here for the details and to schedule your 30 minute free session.

$25 buys a text ad up to 50 words in three issues of our popular monthly newsletter.

About The Publisher & Feedback 

ABOUT THE PUBLISHER:

 

Marian Banker has been publishing Small Business Leader since January, 1999. Her focus is on bringing to the busy entrepreneur a quick look into the current world of small business from the perspective she's gained through coaching, consulting and training entrepreneurs in both service and product based businesses.

 

Marian offers individual coaching, business support groups, seminars and workshops on topics of critical interest to small business owners. Her monthly Lunchtime Telephone Roundtable has proven to be a popular way for business owners to come together around a specific business topic without leaving their office. See notice about this month's topic in the content above.

 

To learn more about her services, visit http://primestrategies.com.

 

 

FEEDBACK:

 

Your feedback is always appreciated. Please write to marian@primestrategies.com.

 

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