Open One Year | September 17th 
Thank you for making our first year a huge success! Our first year has been awesome and we owe everything to our customers and staff. We have enjoyed helping you lose weight, train for the race, and keep up with the kids. As we continue to grow we will also learn more about you and how we can serve you better.
Body Mechanics | October 18th, 6:30pm 
Dr. Scott Rubin, Chiropractor and Pilates Instructor at the Rubin Health Center, will teach us about our body mechanics and how certain exercises can help you stay strong on the bike, create a more comfortable riding position, and recover after your ride.
Quality health care is never an accident... Their mission at the Rubin Health Center is to provide quality health care to achieve optimum results. Their approach to health care is holistic, stressing overall health and wellness. They work to help you recognize that many lifestyle factors affect health; including exercise, diet, rest, stress, trauma, environment and heredity. A partnership is created between you and our staff to treat your body, mind and spirit -- all at the same time -- with the goal of feeling great!
Bicycle Bash | Celebrate Bicycling
SWFBUD (South West Florida Bicycle United Dealers) is proud to announce that the 2011 Bicycle Bash Festival, presented by Cure on Wheels is scheduled for Nov. 6 from 10 am to 4 pm at beautiful Flatwoods County Park off Morris Bridge Road outside Tampa.The Bicycle Bash attracts bicyclists of all backgrounds -- casual neighborhood bicyclists, roadies and mountain bikers to urban cyclists, BMX enthusiasts and bike commuters. The Bicycle Bash is a fun day to celebrate bicycling, enjoy music and eat food at beautiful Flatwoods Park, where both road bicyclists and mountain bikers enjoy riding.
Cure on Wheels | Moving toward a world without Cancer
Cure on Wheels registration is open. This year's event will be on Nove-
mber 5th and promises to be bigger and better than ever. Sign up to do one of several different rides: from 7 miles to 100 miles on a road bike, or 15 to 45 mile mountain bike ride. If you sign up by September 16th you will receive a commemorative t-shirt, official road jersey, bike shorts, or full rider kits depending on how much you raise. Get more details on fundraising and incentives here. If you're not into riding long distances, then you can volunteer or just make a donation. All efforts are sincerely appreciated and never go unnoticed with the Cure on Wheels organization.
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Mountain Biking in Korea| Stories from You
Tim sent me an e-mail after reading about my first experience with mountain biking in last month's newsletter. He said that it made him think of one of his own experiences on a mountain bike. It is reprinted below:
Back in the mid-80's as a young , 20 yr old, I was in the Air Force stationed in South Korea. I had owned road bikes before, but in this foreign country a mountain bike was more suitable. I bought a cheap one from the base exchange and hit the Korean hillsides and farmlands. There were some very good biking hills not far from the base that I would frequent. On one very beautiful day I extended my ride along the hill trails and started to run out of water. I came over one hill crest and just below in a hollow was a Buddhist temple. I rode down to it but dismounted before I got to close. It was beautiful! A very tall statue of Buddha was in the center of the courtyard, about 40 ft tall would be my guess. There were a few monks out doing chores but it was quiet except for the wind and my breathing. One monk came out to greet me and, as a Korean linguist for the Air Force, I was able to communicate my joy at finding their temple and my need for some water. The monk enjoyed my ability to speak his language and happily retrieved some water for me. Our conversation was short, but wonderful! I walked my bike out of the courtyard and waved goodbye as I rode off. On later rides through the same area I would always wave at any monks outside. It was a favorite ride and that first encounter is a memory I'll never forget! Keep the rubber side down!
Tim Robinson
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Trade-UP | Helmet Program
We want you to be safe. We've seen old helmets, ones that can not continue to keep you safe. The padding is deteriorating so the rest of the helmet probably is too. In response to this, we are bringing you the Helmet Trade-UP program. The program is designed to help you always have protection for your noggin'.
If you buy a new helmet you can bring it back
within 3 years and trade it in for 15% off a new one.*
Bring in Your Old helmet and receive 10% off a new one.
Go By Bike | Computer Challenge
When you add a Trip 1 computer (valued at $30.00) to your new bicycle purchase and log 250 miles*, bring it in, show it off, and receive an in-store credit for the computer.
*no time limit....no fine print
Red Shield | Wear and Tear
Even
the best products can wear out. When they do repairs can
be costly. Trek's Red Shield Wear and Tear program covers repairs including parts and labor for either 3 or 5 years from the date of purchase of your bike. Most major components are repaired or replaced for free with no deductible or hidden expenses. Get peace of mind.
