Wealth of Ideas
Personal Finance Fundamentals Everyone Should Know
In This Issue
Hindsight Bias
What to Do Next

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"Counterculture"

Perhaps counterculture is a loaded term
.   
 
For me, "counterculture" means doing what's right - what's supported by an intellectually honest analysis of data and facts DESPITE what the media or others are doing.   With that definition our firm is absolutely countercultural and very proud of it.  I think that we have been placed in this place, here and now, to serve others - at times against the "prevailing wisdom".  I've always had this streak of doing what's right, not what is easy.  In this case it actually is easy especially for you.

This form of counterculture is desperately needed right now.   There is not enough space in this column to list the misguidance and misinformation that is rampant in the information flow to the typical citizen.

Recently at a party, I was speaking with a wise elderly caring person, the mother of one of my clients, who lived much of her life in India doing what's right.   She spoke of the courage it took to go against the prevailing wisdom at the time - it was "counterculture", she said.    I noted the word counterculture tied to doing what's right and this article was born.

It is counterculture because it is rare but right:

1) To have a written financial plan that has designed with input by a group of collaborating cross-functional experts.
2) To use a fiduciary investment advisor that uses scientifically proven investing techniques and doesn't sell products.
3) To work with a fiduciary that provides advice based on what is best to your success and protection, not their revenue.
4) To work with a fiduciary that actually holds you accountable to taking action on the plan since that is where the results come from.

Being a good fiduciary for your family in this day and age requires you to be counter-cultural...

This is what we do.    And guess what - since we do all the behind-the-scenes work bringing the experts together and assembling the advice - you just have to act on what we have laid out for you.    We make it easy for you to be a fantastic fiduciary for your family.

What to Do Next
 

The most important first step is to understand what is most important to you, establish goals that are in alignment.  Then choose someone that can bring a team of independent experts together and formulate the advice to make it happen.

 

That said, it is normal to want to jump right into investing.   

 

We regularly analyze folk's current investment strategy with nothing expected in return.   (We'll analyze other aspects of your strategy if you wish.) 

 

We look at:

 

  • Overall Performance (vs. benchmarks & our model portfolios)
  • Portfolio Design
  • Diversification
  • Fees & Expenses

 

Give us a call.    760-804-0910

 

Until next issue.

 

Sincerely,

John O'Reilly

O'Reilly Wealth Advisors

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