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The Cost of Engineering and Key Product Development Considerations
Welcome to the fourth edition of our Transforming Engineering newsletter. With the end of 2010 upon us, it’s the perfect time to reflect on what your business has accomplished this year, and what you could do to make next year even more successful.
This issue takes a methodical approach to considering the cost of engineering and the ever-present importance of innovation. As you browse through our articles to gain more insight on these topics, we hope you’ll find ideas and points of view that help you prepare for a prosperous 2011.
Greg Langley,
CEO Syncroness Inc.
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EXECUTIVE INSIGHT
How Much Does Engineering Really Cost?
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By Mark Henault
Chief Financial Officer
Syncroness
Research and product development are strategic investments intended to produce future profits for a company. But how well do you really understand the cost? This paper is part one in a series of two designed to help you understand the true cost of engineering. >>more
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FEATURED ARTICLE
Is Breakthrough Innovation
in Next Year’s Budget?
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By Dwayne Spradlin
President and
Chief Executive Officer
InnoCentive, Inc.
If your organization’s business
plan doesn’t
include open innovation
as a major business
initiative, you may be the
one playing catch-up
with your competitors. >>more
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CASE IN POINT
Product Evolution: The Time-to-Market Crunch
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By Carrie Ellis
Product Design & Development Magazine
Increasing global competition and abbreviated product lifecycles force product development times under more pressure. Manufacturers and designers are learning processes to better compete with shorter product lifecycles and increasing global competition.
>>more
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INDUSTRY INSIGHT
Integrated Informatics Speed Time to Innovation
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By George Fitzgerald, Ph.D.
Senior Marketing Manager
Accelrys, Inc.
Article courtesy
of
R&D magazine
Modeling, predictive analytics, and smarter data management can help
reduce the number of
experiments, optimize corporate IP,
and save
time and money. >>more
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RECOMMENDED READING
Companies on a Mission: Entrepreneurial Strategies
for Growing Sustainably, Responsibly, and Profitably
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by Michael V. Russo
Reviewed by
Margaret Marshall-Hagan
eBulletin Editor
Frost & Sullivan
A look at author Michael Russo’s new
book on how small and mid-sized companies
are using social responsibility strategies
to drive profits and outgrow
the competition. >>more
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