Greetings!
Now you can post your comments about Cheers features and articles on the AFCP Blog. Just follow the link below each story and tell us what you think.
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Attend the Co-op Webinar and sell more ads
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 You qualify for free access to MultiAd's co-op information website through your membership in AFCP.
Attend the free co-op informational webinars to find out how you can use this information to sell more ads.
Your advertisers have co-op funds available, but rarely keep on top of their accounts. If you develop an advertising program that can make use of these funds, you can easily sell your customer into the program and increase your commissions.
Isn't that worth an hour of your time?
Webinars are scheduled on:
- Co-op information for sales reps Wednesday July 15, 12:00pm and 4pm, eastern
- Co-op information for publishers Thursday July 16, 12:00pm and 4pm, eastern
No need to pre-register, just dial in at the appropriate time. To gain access to the webinar, simply click on the following link: http://www1.presenternet.com/roomsignin.phpEnter the room name -- afcp Enter the passkey -- 12345 Enter your name And click Enter Room. Then wait for the opening screen to appear! It's that easy. To gain access to the audio portion of the webinar, dial 866-778-2851 and use access code of 877-203-2327#. You should log into the website and dial into the teleconference line about five minutes before the presentation. Please do not dial into the teleconference with a cell phone as the static can be very disruptive. Post a comment... |
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Freemium and Freeconomics
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This week we saw the release of Chris Anderson's book Free and reviews from the New Yorker (Malcolm Gladwell) and the Financial Times.
I'd like to talk a bit about the firestorm that freeconomics (fed by
Chris' book) has unleashed but first we need to clarify something.
The FT piece says:
The
most plausible contender for an "entirely new economic model" made
possible by the internet is what Fred Wilson, the New York venture
capitalist, has dubbed "freemium".
There was no dubbing by me. In March 2006, I wrote a post called My Favorite Business Model
in which I outlined the freemium concept and I asked the readers to
help me give it an easy handle. The word Freemium was not coined by me.
It came from Jarid Lukin, who at the time was working for Alacra, a company I am on the board of. Fortunately, we've got Wikipedia which has got the story straight.
Now let's talk about freeconomics. I don't believe everything will
be free on the Internet. There will be plenty of paid business models.
For example, if you want to watch Major League Baseball games live over the Internet, you'll pay for that. If you want to use services like the FT and the WSJ
frequently (more than 10x per month), you'll pay for that. If you want
to watch HBO over the Internet, you'll pay for that. If you want a
Twitter desktop or mobile client, you might pay for that too.
But we also must recognize that the cost of delivering many services
over the Internet has decreased significantly from what it cost to
deliver them in the analog world. The marginal cost of delivering a
piece of content is approaching zero. But the total cost of delivering
content on the Internet is far from zero.
Read more...
Post a comment...
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Learning to fly...
Watch the Black Sheep 2009 Video
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Want to experience touring through the Smoky Mountains on a motorcycle? Just watch the Black Sheep video from the recent Billy Bob Tour. Then, put next year's trip to Hot Springs, Arkansas on your calendar and join us. Click here to view the video. |
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Cheers,
Craig McMullin
Executive Director
AFCP
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Your Ad Here!
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For only $20 per newsletter, your logo can build your traffic.
In addition, sponsored articles can be submitted for publication for only $75 per issue. Articles must be limited to 250 words and will be marked as "sponsored".
Contract Craig McMullin at craig@afcp.org.
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Got Insomnia?
Read the Cheers Archive
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That's right. Just when you thought you had your spam filters programmed to kill my Cheers e-newsletters, I worm my way back into your life with the Cheers Archive!
Now you can read past issues and upcoming ones online as well as in your email.
It's sure to cure those sleepless nights we all have now and then.
Just click here!
It's linked on our main website. Just roll over "networkding" at the top and look for the drop-down link.
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AFCP Goes Social
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If you have a Twitter account, you can follow AFCP. Just enter
"f afcp"
in the update field on your Twitter page.
Join the AFCP Facebook group. Check it out by searching for 'AFCP' on facebook.
Join the AFCP LinkedIn page to keep up with current trends.
Just click here for instructions on how you can join the AFCP groups. |
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